Sourcing Manager

Sourcing Manager Multiple Openings

Responsibilities

Lead Generation & Sourcing

• Achieve individual and team sourcing targets in terms of leads, site visits, and qualified prospects.
• Drive sourcing through direct channels such as loyalty and referral events, pre-sales, calling activities, corporate/society activations, BTL activities, and other direct initiatives.
• Develop and execute strategies to generate quality leads through direct sales channels.
• Identify new sourcing opportunities and expand the customer base.
• Monitor lead generation activities and ensure consistent pipeline creation.

Team Management

• Lead, mentor, and motivate a team of Sales Executives/Sourcing Executives.
• Set clear daily and monthly sourcing targets for the team.
• Monitor daily calling, lead generation, and customer engagement activities.
• Conduct regular performance reviews and provide coaching to improve productivity.
• Ensure effective utilization of CRM for lead capture and follow-up.

Lead Management

• Ensure timely follow-up on all generated leads.
• Monitor lead quality, response rates, and lead-to-site-visit conversion.
• Coordinate with Pre-sales, Marketing, and other allied teams to maximize lead generation.
• Maintain a healthy sales pipeline and ensure adequate lead coverage for the team.

Market Intelligence

• Identify new customer segments, corporate opportunities, societies, and other sourcing avenues.
• Monitor competitor activities and market trends.
• Provide feedback to management on customer preferences and sourcing opportunities.
• Suggest new initiatives to improve direct sourcing contribution.

Key Metrics

• Leads generated
• Qualified leads
• Site visits generated
• Lead-to-site-visit conversion
• Direct sourcing contribution
• Team productivity
• Cost/efficiency of sourcing channels