Sr. Content Creation

About the role

Responsible for developing and executing creative marketing initiatives for Canon Camera and Printer, translating campaign strategies into engaging content and executions across retail, e-commerce, dealer, and Canon-owned platforms.

Key responsibilities

• Develop creative concepts, campaign materials, and marketing executions for Canon Camera and Printer
• Translate marketing objectives and product priorities into compelling consumer-facing communication
• Ensure creative executions are aligned with Canon brand guidelines and campaign direction
• Develop creative materials and channel executions to support retail, e-commerce, and dealer campaigns
• Adapt campaign assets and messaging based on the requirements of different consumer and sales channels
• Support seasonal, promotional, product, and tactical marketing initiatives
• Conceptualize and produce content for Canon products, campaigns, events, and community initiatives across relevant platforms
• Coordinate with internal teams, agencies, creators, and other partners to deliver quality marketing content
• Manage and develop content for Canon's owned platforms, particularly the Canon website and Canon PH App
• Monitor effectiveness of creative executions and recommend improvements based on campaign results and consumer response

About you

• Education in Multi Media and Graphic Design, Communications Technology Management, Marketing, Management Information Systems, Mass Communications, or Management
• At least three (3) years' experience in a capacity as Specialist in a consumer or IT related industries as brand / product / marketing assistant / officer / events / social marketing
• Proficiency in MS Office, Internet, Adobe Photoshop, Canva, and other latest platforms and software
• Photography and Videography enthusiast
• Tech savvy in online/ social networking applications (blogs, Facebook, X, Instagram, Tiktok, Youtube etc)
• Excellent verbal and written communication skills
• Excellent strategic thinking, communication and presentation skills
• Self-motivated, pro-active and assertive
• Affinity or interest in Technology and Imaging Products
• Systematic, organized and detail-oriented