Sr. PPC Executive

sponsibilities & Experience:

• 2–6 years of hands-on experience in planning, setting up, managing, and continuously optimizing digital advertising campaigns to drive performance and ROI
• Strong working knowledge of multiple campaign types, including Search, Display, Shopping, and Remarketing, with the ability to choose the right strategy based on business goals
• Proficiency in Google Ads (formerly Google AdWords), including campaign structuring, keyword planning, bidding strategies, and audience targeting
• Experience in monitoring campaign performance, analyzing key metrics (CTR, CPC, conversions, ROAS), and making data-driven optimizations
• Ability to conduct keyword research, competitor analysis, and audience segmentation to improve campaign effectiveness
• Familiarity with A/B testing for ad copies, creatives, and landing pages to enhance campaign performance
• Working knowledge of conversion tracking, pixel implementation, and integration with analytics tools
• Strong analytical and problem-solving skills with attention to detail
• Excellent communication and coordination skills, with the ability to work effectively as a collaborative team player
• Ability to manage multiple campaigns simultaneously while meeting deadlines and performance targets

Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Work Location: In person