Strategy and Planning Manager, DACH

Department: Business Development

Location: Berlin

Description Upway is the leading platform selling refurbished e-bikes in Europe and the US. Our mission is to make electric mobility accessible to everyone. As Strategy and Planning Manager, you'll drive key initiatives that shape our trajectory and help us deliver on our ambitious plan for DACH.

You will play a critical role across supporting DACH commercial and marketing operations to take the best decisions, partnering with the GM on strategy and planning , owning category management , and leading cross-functional projects that connect decisions to growth opportunities.

This role is ideal for someone with a strong analytical mindset who thrives in a fast-paced, problem-solving environment, blending strategy, operations, and data analysis.

The role will be based in Berlin, Germany (no relocation packages planned)

Key Responsibilities

• Commercial and marketing operations support to make sure we take the best decisions (campaigns, deals, channels mix).
• Category management : develop and execute targeted category strategies to unlock additional growth
• DACH strategy (defining priorities with GM) and planning : partner with the GM to set top priorities and cascade them into targets, informed by market insights and data
• Cross-functional project management : lead initiatives spanning Commercial, Operations, Marketing turning analysis into shipped decisions

Skills, Knowledge and Expertise

• 6+ years in consulting, pricing, revenue/category management, operations, data analytics or investment banking
• Exceptional analytical skills, comfortable working with numbers and making data-driven decisions, with SQL proficiency (or ability to learn it fast)
• Problem-solving and critical thinking mindset, with a focus on actionable insights
• Strong communication skills to translate complex analyses into clear, impactful strategies
• Proficient in English

Why join?

• "Right hand" to the GM DACH : direct exposure to top-level strategic decisions, not a siloed IC role
• Breadth across functions : touches pricing, product, category management, and operational channels: rare cross-functional scope for one seat
• High-visibility, high-impact projects : work directly shapes revenue and profitability (e.g. pricing strategy), not back-office analysis
• Real strategic decisions, not just supporting them : you define pricing strategy and category approach directly, rather than building the deck that informs someone else's decision