Sustainability Communications & Content Strategy Lead

Role Purpose

Lead the development and execution of CPF’s sustainability communications strategy and content agenda, strengthening the company’s positioning as a responsible and sustainable organization. Translate sustainability strategy, performance, and key initiatives into clear, credible, and compelling communications for internal and external stakeholders.

The role will serve as a strategic communication partner to Sustainability, Corporate Communications, PR, Marketing, and relevant business functions, ensuring consistent messaging, strong storytelling, and alignment with corporate priorities and global sustainability standards.

Key Responsibilities

1. Sustainability Communications Strategy & Planning

• Develop and lead the overall sustainability communications strategy, framework, and annual communication plan in alignment with CPF’s sustainability and corporate communication priorities.
• Identify strategic communication opportunities and emerging sustainability topics to strengthen corporate reputation and stakeholder engagement.
• Provide strategic counsel to senior management on sustainability communication positioning, key messages, and communication priorities.

2. Sustainability Content Strategy & Storytelling

• Lead the end-to-end sustainability content strategy, from identifying key stories and communication opportunities to content development, review, and distribution.
• Translate complex sustainability strategies, targets, achievements, and business initiatives into clear, credible, and engaging stories for different audiences.
• Establish consistent sustainability narratives, key messages, and storytelling approaches across communication channels.

3. Integrated Communications & Content Development

• Lead the development of integrated sustainability communication materials, including executive presentations, corporate publications, videos, digital content, internal communications, campaigns, and event materials.
• Partner with PR, Marketing, Corporate Communications, and creative agencies to deliver impactful and consistent sustainability communications.
• Ensure all communication materials reflect CPF’s corporate positioning, brand standards, and sustainability commitments.

4. Sustainability Reporting & Disclosure Communications

• Provide strategic content leadership and key communication inputs for sustainability reports, annual reports, corporate disclosures, and other external publications.
• Translate sustainability performance, data, and business impact into clear and credible narratives aligned with relevant international sustainability reporting standards and frameworks.
• Ensure consistency and accuracy of sustainability messages across reports, disclosures, and external communications.

5. Stakeholder & Executive Engagement

• Develop communication approaches for key stakeholders, including investors, business partners, employees, customers, communities, and other relevant stakeholders.
• Support senior executives with sustainability-related speeches, presentations, talking points, and key messages.
• Build strong relationships with internal and external stakeholders to enhance CPF’s sustainability reputation and credibility.

6. Sustainability Reputation & Thought Leadership

• Strengthen CPF’s visibility and thought leadership in sustainability through strategic campaigns, external platforms, industry events, and relevant communication channels.
• Monitor sustainability communication trends, stakeholder expectations, and industry best practices to continuously enhance CPF’s communication strategy.
• Proactively identify reputational opportunities and communication risks related to sustainability.

Qualifications & Experience

• Bachelor’s or Master’s degree in Communications, Public Relations, Marketing, Sustainability, Business Administration, or a related field.
• 15+ years of professional experience in Corporate Communications, Public Relations, Sustainability Communications, ESG, Marketing Communications, or a related field.
• Proven experience in developing and leading strategic communications programs for large organizations or multinational companies.
• Strong experience in sustainability / ESG communications, corporate storytelling, content strategy, and stakeholder engagement.
• Demonstrated ability to translate complex business and sustainability topics into compelling, easy-to-understand communication.
• Experience working closely with senior executives and cross-functional stakeholders.
• Strong understanding of sustainability trends, ESG topics, and relevant reporting/disclosure frameworks.
• Excellent English communication and presentation skills, both written and verbal.
• Strong strategic thinking, leadership, influencing, and project management skills.
• Experience managing external agencies, creative partners, and multiple communication projects simultaneously.