Talent Pool: Researcher MMH260714-22

Role Purpose

The purpose of this role is to generate meaningful business insights and enable informed decision-making through the collection, analysis, interpretation and integration of data from multiple sources. The role identifies business challenges, trends, opportunities and risks, translating complex information into actionable recommendations that support the achievement of strategic and operational objectives. Working independently and collaboratively with stakeholders, the role drives data-informed outcomes that enhance business performance and customer value.

Requirements Qualification:

• Degree in Business, Economics, Psychology, Sociology, Statistics, Mathematics, Marketing or a related discipline. (Essential)

Experience

• 3-5 years' experience in designing and executing primary and secondary research initiatives.
• Experience with different research methods in a commercial setting. (Essential)
• Experience identifying business challenges, trends, risks, and opportunities through data analysis.
• Demonstrated ability to translate complex data into clear recommendations for business stakeholders.
• Experience creating dashboards, reports, and visualisations to support decision-making.
• Experience engaging with stakeholders across business functions to understand requirements and deliver data-driven solutions
• Experience in Medical Aid, Health and Wellness or related industry (Essential)

Duties and Responsibilities

• Design, execute and present research projects based on a variety of different methodologies, including traditional (qualitative and quantitative) and new research methodologies (neuromarketing).
• Support the research team to provide actionable recommendations and key findings by conducting analysis using various data sources
• Create reports and presentation deliverables to clients to ensure insights meet business requirements
• Collect and analyse quantitative research data from surveys and other data sources
• Conduct qualitative research including focus groups, in-depth interviews, and ethnographic observations with but not limited to
• consumers, shoppers, industry experts, or anyone relevant to our research
• Integrate data from multiple sources to create a narrative that drives action based on insights
• Develop an understanding of the business, brands and offerings to ensure the effective delivery of Insights in line with the business' strategic objectives.
• Support the process of creating and enhancing value for consumers, clients and advisers by understanding client needs and behaviour

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