Technical Sales Representative - Instrumentation

The Opportunity:

We are supporting our client, a leading Canadian supplier of process and analytical instrumentation solutions in a critical hire. Our client specializes in representing world-class instrumentation and analytical product lines for measurement and process control, from flow, level, and density measurement to gas detection and analytical systems, serving sectors like oil & gas, power, chemical, mining, pulp & paper and municipal industries.

With a network of offices across Canada and a strong commitment to technical excellence and customer support, this role offers a chance to drive revenue and build long-term client relationships across a diverse and growing industrial customer base. On offer is a strong compensation package to reward maintaining and growing many existing and new relationships in this critical territory of BC (minus Fort St John region).

What you’ll be doing:

• Develop new business and expand existing accounts by selling our clients portfolio of process and analytical instrumentation products and services to industrial customers (e.g., oil & gas, chemical, municipal and EPC’s).
• Build and manage a sales pipeline including prospecting, qualification, proposal development, negotiation, and closing.
• Understand customers’ technical requirements and recommend appropriate measurement and instrumentation solutions tailored to their process challenges.
• Serve as a technical resource to clients, working closely with engineering, application specialists, and manufacturer partners to deliver accurate solutions.
• Collaborate with internal teams, engineering, service, and product specialists to ensure successful project implementation, commissioning, and follow-up support.
• Attend industry events, tradeshows, and customer meetings to develop and maintain strategic relationships.
• Provide timely reporting of sales activity, forecasts, and market insights to senior leadership.

What you will bring:

• 3+ years outside sales experience in instrumentation, automation, or process measurement products.
• Ability to understand and articulate complex technical products and specifications to industrial clients.
• Strong proposal, quotation, and negotiation experience in a B2B environment.
• Comfortable using CRM systems and preparing professional sales documentation and forecasts.
• Excellent communication skills with the ability to build trust with diverse stakeholders.
• Self-motivation, strong problem-solving ability, and a consultative sales approach.
• Customer-centric mindset with a focus on delivering value and building long-term partnerships.
• Team-oriented and collaborative, working effectively across internal functions to drive results.