Technical Tracking Specialist

Job Title: Technical Tracking Specialist

Location: Remote 12pm to 8pm PKT

Type: Full-Time

Overview:Our client, a leading marketing agency based in Denmark, is looking for an experienced Technical Tracking Specialist with strong expertise in server-side tracking, consent management, e-commerce tracking, and troubleshooting.The ideal candidate should understand tracking architecture at a technical level and be able to diagnose and solve issues independently rather than relying on plug-and-play solutions or AI-generated fixes.

Key Responsibilities:

Implement and manage server-side tracking using Tracklution, sGTM/Stape, Meta CAPI, and Google Enhanced Conversions

Configure event deduplication, webhooks, backend tracking, and structured data layers

Manage tracking setups for Shopify, Shopify Plus, Markets, and WooCommerce

Implement and troubleshoot Consent Mode v2 and CMPs such as Cookiebot and Cookie Information

Diagnose tracking discrepancies, missing events, duplicate purchases, and consent-related issues using DevTools, Tag Assistant, and Meta Events Manager

Build clean GTM and GA4 architectures with consistent naming and documentation

Audit existing tracking setups and provide clear recommendations, priorities, timelines, and estimates

Work with profit tracking platforms such as Reaktion and Profit

Metrics and understand MER, POAS, COGS, returns, and attribution

Test implementations thoroughly and take ownership of issues through to resolution

Explain technical tracking issues clearly to clients and non-technical team members

Qualifications:

Strong hands-on experience with server-side tracking and e-commerce tracking

Advanced knowledge of GTM, GA4, Meta CAPI, Google Enhanced Conversions, and Consent Mode v2Strong Shopify and WooCommerce experience

Practical understanding of GDPR and cookie consent implementation

Strong troubleshooting and root-cause analysis skills

Ability to provide realistic task estimates and accurately track time

Excellent written and spoken English

Agency experience is highly preferredJavaScript, BigQuery, Make/automation, incrementality, or MMM experience is a plus

Benefits:

Fully remote jobWork with a leading Danish marketing agency

Health Insurance

Provident Fund

Higher compensation available for exceptional candidates based on experience, technical ability, and overall fit

Work Location: Remote