Telecaller

1. PRE-SALES EXECUTIVE

Roles & Responsibilities

• Handle and respond to leads received through marketing campaigns, digital platforms, referrals, networking, and other approved sources.
• Qualify leads based on customer requirements, budget, location preference, project interest, purchase intent, and readiness to proceed.
• Conduct initial discussions with prospective customers to understand their requirements and preferences.
• Provide accurate information regarding project details, specifications, location, amenities, pricing, payment plans, offers, and other relevant information.
• Conduct timely and systematic follow-ups with prospective customers.
• Schedule and coordinate site visits for qualified customers in coordination with the Sales Team.
• Maintain accurate, complete, and up-to-date customer and lead information in the CRM.
• Coordinate with the Sales Team for effective and timely handover of qualified leads.
• Address customer queries, concerns, and objections professionally and provide appropriate information or assistance.
• Maintain continuous engagement with prospective customers throughout the pre-sales process until conversion or closure.
• Record and communicate customer feedback, preferences, and requirements to the Sales and Marketing Teams.
• Monitor lead status and ensure timely movement of prospects through the pre-sales pipeline.
• Prepare and submit daily, weekly, and monthly lead performance reports.
• Support the Sales Team in achieving overall site visit, booking, and revenue objectives.

Key Performance Indicators (KPIs)

• Lead Contact Rate: Ensure a minimum of 9095% of assigned leads are contacted within the defined Turnaround Time (TAT).
• Daily Calling Activity: Achieve the assigned number of meaningful customer interactions/calls per working day.
• Lead Qualification: Achieve the assigned monthly qualified lead target.
• Follow-Up Compliance: Complete 100% of scheduled follow-ups within the agreed timeline.
• Site Visit Achievement: Achieve the assigned monthly site visit target.
• Lead-to-Site Visit Conversion: Maintain the prescribed lead-to-site visit conversion ratio.
• CRM Compliance: Ensure 100% accurate and timely updating of lead status, customer details, follow-up remarks, and next actions.
• Lead Handover: Ensure all qualified leads are properly and promptly handed over to the Sales Team.
• Customer Response Time: Respond to customer enquiries and requests within the defined TAT.
• Customer Engagement: Maintain consistent, professional, and effective communication with prospective customers.
• Lead Follow-Up Quality: Ensure meaningful follow-ups that contribute towards customer progression and conversion.
• Reporting Compliance: Submit daily, weekly, and monthly performance reports accurately and within the prescribed timelines.
• Target Achievement: Achieve the assigned monthly pre-sales targets for lead qualification, follow-ups, and site visits.
• Conversion Contribution: Contribute effectively to site visits, bookings, and overall sales conversion generated from assigned leads.