TikTok Content Creator

About the Role

We are looking for a creative and experienced TikTok Content Creator who specializes in short-form video content. The ideal candidate is highly familiar with TikTok trends, content formats, and audience engagement and can consistently create a minimum of 3 engaging videos per day.

The role will work alongside our Social Media Manager, who manages Instagram, Facebook, and YouTube.

Key Responsibilities

• Create a minimum of 3 short-form videos per day for TikTok.
• Research and follow current TikTok trends, sounds, formats, and viral content.
• Develop creative video ideas that align with the brand and target audience.
• Film, edit, and produce engaging TikTok videos.
• Add captions, text overlays, transitions, music, and other elements to improve engagement.
• Repurpose existing content into TikTok-friendly short-form videos when needed.
• Write basic captions and use relevant hashtags.
• Monitor TikTok content performance and recommend improvements.
• Coordinate with the Social Media Manager to ensure content aligns with the overall social media strategy.

Requirements

• At least 3 years of experience creating TikTok or short-form video content.
• Strong understanding of TikTok trends and content styles.
• Experience with short-form video editing.
• Ability to consistently produce at least 3 videos per day.
• Creative with a good understanding of video hooks, storytelling, and audience engagement.
• Able to work independently and meet daily deadlines.
• Portfolio or examples of TikTok/short-form videos required.

Basic Tools

• TikTok – content creation, trends, and analytics
• CapCut – video editing
• Canva – basic graphics and visual content
• TikTok Creative Center – trend research
• Google Drive – file sharing and organization

Nice to Have

• Experience creating UGC-style or talking-head videos
• Basic knowledge of TikTok analytics and content performance
• Experience adapting viral trends to a brand or business
• Basic knowledge of hooks, retention, and calls-to-action
• Experience working with a social media or marketing team