Tiktok E-commerce Manager

About the role

ServAuto sells tyres, auto parts and workshop services online. TikTok Shop is one of our biggest and fastest-moving channels. You will own it end to end — the numbers, the team, and the relationship with TikTok itself. You will be accountable for what the channel delivers: revenue, margin and growth.

Key responsibilities

• Own the TikTok revenue, GMV, margin and growth targets — monthly and quarterly
• Track the full fee stack (commission, affiliate, cashback, ads, shipping) and protect contribution margin at SKU level
• Plan and run campaigns: mega sales, payday, flash deals, live sessions and vouchers
• Manage pricing and promo mechanics across the catalogue, in line with other channels
• Report performance weekly with a clear read on what moved and why
• Lead a small team covering listings, content, live/affiliate and daily operations
• Set targets, review performance, coach and hire as the channel grows
• Keep the daily rhythm tight: listing quality, stock accuracy, order health, seller score and customer response times
• Work across functions — supply chain, marketing, finance and workshop operations
• Own the day-to-day relationship with TikTok account and category managers and negotiate commission rates, campaign slots, traffic support, co-funding and JBP terms

About you

• 3–5 years in e-commerce, with hands-on TikTok Shop experience (Shopee / Lazada a plus)
• Proven ownership of a channel target — you have carried a number, not just executed tasks
• Strong commercial numeracy: comfortable with margin, fee structures and unit economics in Excel / Sheets
• Experience managing or leading a small team
• Confident negotiator, comfortable dealing directly with platform account managers
• Fluent in English and Bahasa Malaysia; fluency in Mandarin a plus
• Automotive, tyre or auto parts background (nice to have)
• Experience with live commerce and affiliate / creator programmes (nice to have)
• Familiarity with TikTok Seller Center reporting and ads (nice to have)