UI/UX Designer (Mobile Apps / Gamification)

About the role

Social Multiway Sdn Bhd is seeking a talented UI/UX Designer specialising in Mobile Apps and Gamification to join our dynamic Design & Architecture team. This is a full-time position based in Kuala Lumpur City Centre, Kuala Lumpur. In this role, you will be responsible for creating intuitive, engaging, and visually compelling user experiences for mobile applications that incorporate gamification elements to drive user engagement and retention. You will play a crucial part in shaping how users interact with our digital products, ensuring that every design decision is grounded in user research, accessibility best practices, and business objectives.

What you'll be doing

• Designing user interfaces and user experiences for mobile applications, with a focus on creating seamless, intuitive interactions across iOS and Android platforms
• Developing and implementing gamification strategies within mobile apps to enhance user engagement, motivation, and retention
• Conducting user research, usability testing, and user interviews to gather insights that inform design decisions and validate design concepts
• Creating wireframes, prototypes, and high-fidelity mockups using industry-standard design tools such as Figma, Adobe XD, or Sketch
• Collaborating closely with product managers, developers, and other stakeholders to translate business requirements into compelling design solutions
• Establishing and maintaining design systems, component libraries, and design guidelines to ensure consistency across digital products
• Iterating on designs based on user feedback, analytics data, and performance metrics to continuously improve user experiences
• Staying updated with the latest trends, best practices, and emerging technologies in mobile design and gamification
• Presenting design work to stakeholders and articulating design decisions with clear reasoning and supporting evidence

What we're looking for

• 2+ years of professional experience as a UI/UX Designer with a strong portfolio demonstrating expertise in mobile app design
• Proven experience designing gamification elements within mobile applications, such as reward systems, achievement mechanics, leaderboards, or progression systems
• Proficiency with design tools such as Figma, Adobe XD, Sketch, or equivalent prototyping software
• Strong understanding of mobile design principles, interaction design, and responsive design patterns for both iOS and Android platforms
• Experience with user research methodologies, including user interviews, usability testing, and analytics interpretation
• Excellent visual design skills with a keen eye for typography, colour theory, and layout composition
• Knowledge of accessibility standards (WCAG) and experience designing inclusive digital experiences
• Strong communication and presentation skills with the ability to articulate design rationale to both technical and non-technical audiences
• Collaborative mindset and ability to work effectively within cross-functional teams
• Problem-solving orientation with a user-centred approach to design challenges
• Preferred: Experience with motion design, micro-interactions, or animation tools such as After Effects or Principle
• Preferred: Familiarity with design thinking methodologies and Agile development processes
• Preferred: Understanding of backend systems and technical constraints that influence mobile app design

What we offer

At Social Multiway Sdn Bhd, we are committed to creating a supportive and inspiring workplace where creativity thrives. We offer competitive remuneration packages, opportunities for continuous professional development and skills enhancement, and a collaborative work environment that values innovation and creative thinking. We provide flexible working arrangements to support work-life balance, access to the latest design tools and technologies, and opportunities to work on diverse and impactful projects. Our company culture emphasises open communication, peer learning, and career growth, with regular team engagement activities and mentorship opportunities. We also offer health and wellness benefits to support the wellbeing of our employees.

About us

Social Multiway Sdn Bhd is a forward-thinking digital design and architecture company committed to creating exceptional digital experiences that connect people and drive meaningful engagement. We specialise in web and interaction design, with a particular focus on innovative mobile solutions and user-centred design approaches. Our mission is to design digital products that not only meet business objectives but also delight users through thoughtful design, seamless interactions, and engaging experiences. We pride ourselves on our collaborative approach, our commitment to staying at the forefront of design trends and technologies, and our passion for solving complex design challenges. Our team comprises talented designers, strategists, and developers who work together to transform ideas into impactful digital solutions.

Apply now

Ready to make an impact with your design skills? We would love to hear from you. Please submit your CV, a cover letter outlining your relevant experience, and a link to your portfolio showcasing your best mobile app and gamification design work. If you have any questions about this role, please do not hesitate to contact us.