Variable Data Print Production Specialist

Strategic Marketing Services is an award-winning marketing company providing data-driven, multi-channel marketing for the automotive industry. Our passion is to create overwhelming client success with our Data Inspired Marketing Solutions. We promise that “Our Data will Make the Difference!” Strategic Marketing is headquartered in Louisville, Kentucky.

Does the following describe you?

• You are a collaborative team player with a “We before Me” attitude.
• You possess strong analytical and project management skills.
• You are driven to make your customers successful.
• You have the proven ability to manage high-performance teams.
• You just have to Make a Difference.

If you answered “YES!” to all of these questions and satisfy the following job requirements, Strategic Marketing is very interested in speaking with you about our opening for an outstanding Account Coordinator to cultivate and strengthen our Scalability, Performance, and Security culture.

Job description:

This position is responsible for developing, maintaining, and optimizing variable-data templates and automated print production workflows using Pageflex software. The role serves as a critical link between our Graphics, Data, Account Coordination, and Print Production teams, ensuring marketing campaigns are accurately processed and converted into production-ready files for our print vendors.

The ideal candidate combines technical expertise in Pageflex, variable-data printing, and prepress production with strong troubleshooting skills and an understanding of automated print workflows.

Responsibilities:

• Develop, configure, and maintain variable-data print templates using Pageflex Studio to support personalized direct mail campaigns.
• Convert approved creative assets into dynamic templates incorporating variable text, images, conditional logic, and data-driven content.
• Manage daily print-ready production workflows, ensuring accurate and timely generation of production-ready files.
• Monitor automated production processes, troubleshoot errors, and resolve template, data, and formatting issues.
• Prepare and preflight creative files using Adobe InDesign, Illustrator, and Photoshop to ensure compliance with commercial printing specifications.
• Perform quality control checks on templates, variable-data output, and final production files to ensure accuracy and consistency.
• Coordinate with Graphics, Data, Operations, IT, and external print vendors to support production requirements and resolve technical issues.
• Develop, test, and implement new templates, production workflows, and system enhancements.
• Identify opportunities to improve automation, streamline workflows, reduce manual processing, and increase production efficiency.
• Maintain documentation of Pageflex configurations, production procedures, and troubleshooting processes.

Education/Experience:

Bachelor’s Degree (B.A.); Minimum two to three years of experience in job force; or equivalent combination of education and experience.

Qualifications:

• Experience with Pageflex Studio, variable-data printing, or comparable automated print production software.
• Experience in commercial printing, prepress production, variable-data document composition, or graphic production.
• Strong knowledge of commercial printing specifications, including color management, bleeds, trim sizes, and print-ready file preparation.
• Experience with Adobe Creative Suite, particularly InDesign, Illustrator, and Photoshop.
• Understanding of variable-data printing concepts, including data mapping, conditional logic, and dynamic content.
• Strong analytical, technical troubleshooting, and creative problem-solving skills.
• Excellent attention to detail with a commitment to quality and production accuracy.
• Ability to manage multiple projects and priorities in a fast-paced, deadline-driven environment.
• Strong communication and collaboration skills, with the ability to work effectively across teams.

Skills/Characteristics:

• Computer Literacy
• Variable Data Printing
• Communication Skills
• Proofreading Skills
• Customer Service
• Proactivity
• Attention to Detail
• Organization
• Multi-Tasking
• Time Management
• Project Management
• Self-Motivated

Job Type: Full-time

Salary/Benefits/Perks:

• Salary based upon level of experience.
• Health, Dental, Vision, Disability and Life Insurance.
• Paid time off - with 3 weeks per year to start.
• 401K Retirement program.
• “Best Places to Work in Kentucky” culture.

Schedule:

Monday to Friday

Ability to commute/relocate:

Louisville, KY 40223: Reliably commute or planning to relocate before starting work (Required)

Work Location:

In person. Local candidates only.

Job Type: Full-time

Pay: From $65,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Experience:

• Variable Data Print Production: 1 year (Required)
• Pageflex: 1 year (Required)

Ability to Relocate:

• Louisville, KY 40223: Relocate before starting work (Required)

Work Location: In person