VIP Operations Manager

About MEXC

Founded in 2018, MEXC is a global cryptocurrency exchange serving millions of users worldwide. We are committed to building a secure, efficient, and accessible platform for digital asset trading.

MEXC is known for offering some of the lowest trading fees in the market, deep liquidity across a wide range of assets, and fast access to trending tokens. Our platform provides a comprehensive suite of services including spot trading, derivatives, staking, and other digital asset products designed for both retail and institutional users.Built on high-performance infrastructure and a user-first philosophy, MEXC delivers fast execution, strong market depth, and a seamless trading experience for global users.

At MEXC, we believe the best platforms are built through constant improvement and open collaboration. We value direct communication, practical thinking, and individuals who take ownership of their ideas. Teams are encouraged to share insights, challenge assumptions, and contribute to how the platform evolves.

As the digital asset industry continues to evolve, we remain focused on innovation, transparency, and global expansion while building a trusted platform for the next generation of financial technology.

Key Responsibilities

1. VIP Operations Strategy

• Develop and implement operational strategies for VIP user acquisition, engagement, retention, reactivation, and conversion.
• Establish user segmentation frameworks and design targeted engagement plans based on trading behavior, user value, and lifecycle stages.
• Develop tailored operational initiatives to increase VIP user activity, trading volume, and long-term retention.

2. Data Analysis and Business Insights

• Monitor VIP user behavior, trading data, and Account Manager (AM) performance against key performance indicators (KPIs).
• Analyze operational metrics to identify business challenges, growth opportunities, and potential risks.
• Develop data-driven action plans to improve user engagement, trading activity, and overall business performance.

3. Operational Execution and Cross-functional Collaboration

• Collaborate closely with the Relationship Manager (RM) and Account Manager (AM) teams to develop and execute operational campaigns and initiatives.
• Define campaign objectives, execution strategies, and performance targets to ensure effective implementation.
• Track task progress, completion rates, and execution quality while ensuring alignment with business goals.
• Coordinate with relevant teams to optimize operational workflows and improve execution efficiency.

4. Campaign Performance and Optimization

• Evaluate the effectiveness of VIP campaigns, engagement initiatives, and retention programs.
• Conduct regular performance reviews to assess campaign results against established KPIs.
• Develop and maintain standard operating procedures (SOPs) and best practices to improve operational consistency and scalability.
• Continuously refine operational strategies based on performance data, market trends, and user feedback.

5. VIP User Growth and Retention

• Identify opportunities to reactivate dormant VIP users and increase engagement among high-value clients.
• Support initiatives designed to strengthen VIP loyalty, improve user experience, and maximize long-term user value.
• Work with internal stakeholders to develop targeted incentive programs and personalized engagement initiatives.

Requirements

• Bachelor's degree in Business Administration, Marketing, Finance, Economics, or a related field.
• 3+ years of experience in VIP operations, user growth, CRM, customer lifecycle management, or a related role.
• Experience in cryptocurrency exchanges, fintech, financial services, or online trading platforms is highly preferred.
• Strong analytical skills, with the ability to interpret user behavior, trading data, and operational performance metrics.
• Experience in developing user segmentation strategies, retention programs, and data-driven operational initiatives.
• Strong project management and execution skills, with the ability to manage multiple initiatives simultaneously.
• Excellent communication and cross-functional collaboration skills, particularly when working with RM and AM teams.
• Proficiency in Excel, data analytics tools, and dashboard reporting.
• Results-oriented mindset with strong problem-solving skills and attention to detail.

Why Join Us

At MEXC, we believe people do their best work when they are trusted with real responsibility and given the freedom to grow.

• Ownership & Initiative – We encourage individuals to take initiative, lead projects, and contribute ideas that help shape how we build and improve the platform.
• Learning Culture – We regularly organize internal training programs, knowledge-sharing sessions, and learning initiatives where team members can both develop new skills and share their expertise with others.
• Ideas That Matter – New ideas are welcomed and discussed openly. Team members have a real voice in shaping which proposals move forward, and meaningful contributions are recognized and rewarded.
• Room to Grow – As a rapidly expanding global exchange, roles evolve quickly and individuals often have opportunities to expand their scope and take on greater responsibilities.
• Global Collaboration – Work with colleagues across different regions and cultures while contributing to a platform used by millions of users worldwide.