Visual Merchandiser

KEY RESPONSIBILITIES

• Develop and execute Visual Merchandising concepts aligned with brand identity, seasonal collections, and marketing campaigns.
• Plan and implement window displays, mannequin styling, product displays, store zoning, and focal points.
• Ensure product placement and store layout create an engaging customer journey and support commercial objectives.
• Develop and maintain VM guidelines and ensure consistent implementation across stores.
• Conduct regular store visits and visual audits to monitor VM standards and execution.
• Work closely with Retail, Marketing, Merchandising, and Store Teams to align visual presentation with business priorities.
• Coordinate with vendors, contractors, and suppliers for VM production and installation.
• Monitor new trends in fashion, retail, design, and consumer behavior to continuously improve store presentation.
• Evaluate the effectiveness of VM execution and provide recommendations based on sales performance and store conditions.
• Prepare VM reports, store visit reports, and photo documentation.
• Support new store openings, store renovations, events, product launches, and seasonal campaigns.

REQUIREMENTS

• Minimum 3–5 years of experience as a Visual Merchandiser, preferably within fashion retail.
• Minimum Diploma/Bachelor's degree in Visual Merchandising, Interior Design, Visual Communication Design (DKV), Fashion Design, Marketing, or related fields.
• Strong understanding of fashion styling, color, composition, space planning, lighting, and product presentation.
• Strong creative and aesthetic sense with excellent attention to detail.
• Good understanding of retail trends, customer journey, and commercial merchandising.
• Proficient in Adobe Photoshop and Illustrator; SketchUp or other 3D visualization tools would be an advantage.
• Strong communication, coordination, and project management skills.
• Able to work independently as well as collaboratively with cross-functional teams.
• Able to work with deadlines and handle multiple projects simultaneously.
• Willing to conduct store visits and business travel when required.
• Strong portfolio of Visual Merchandising projects is required.