VP – Bedding Sales (LFS & E-commerce)

VP – Bedding Sales (LFS & E-commerce)

Company: GM Fabrics Pvt. Ltd.
Location: Marol, Andheri East, Mumbai
CTC: Open and negotiable based on experience and industry norms

Role Overview

Lead the bedding business across Large Format Stores (LFS), modern trade, and e-commerce, driving sales growth, profitability, key account development, and team performance.

Key Responsibilities

• Develop and execute sales strategies for bedsheets, bed linen, comforters, quilts, and related bedding products.
• Expand LFS and modern trade accounts; manage buyer relationships, listings, commercial negotiations, and promotions.
• Grow e-commerce sales through assortment planning, pricing, product visibility, and platform coordination.
• Own revenue targets, margins, budgets, and business profitability.
• Monitor sell-through, stock availability, replenishment, returns, and collections.
• Coordinate with design, merchandising, production, and supply chain teams for product launches and timely deliveries.
• Lead the sales team and review channel performance, market trends, and growth opportunities.

Candidate Requirements

• Preferably 12-15 years of relevant experience, including senior sales leadership.
• Hands-on bedding sales experience and experience across both LFS and e-commerce are mandatory.
• Strong retail buyer relationships and a proven record of growing key accounts.
• Experience managing revenue, profitability, commercial negotiations, and teams.
• Graduate; MBA in Sales, Marketing, or Business Management preferred.

Pay: ₹200,000.00 - ₹270,000.00 per month

Benefits:

• Paid time off

Work Location: In person