Walk-in || Growth Operations Associate / Sales Development Coordinator

Role & responsibilities

Vidushi Infotech is seeking a detail-driven and proactive Growth Operations Associate to act as the operational engine supporting executive business development initiatives.

Company leadership is actively engaged in high-value, in-person networking and relationship-building. This role is designed to manage the crucial digital touchpoints and workflows that support those efforts including cold outreach execution, CRM pipeline management, LinkedIn engagement monitoring, and lead capture.

By owning the day-to-day platform execution during US business hours, you will allow leadership to stay entirely focused on strategic relationship-building without getting bogged down in administrative software management.

(Note: Leadership personally handles all strategic messaging, content creation, and thought leadership positioning; your mandate is execution, tracking, and operational rhythm surrounding those assets.)

Current Tech Stack

• Apollo.io: B2B contact sourcing and email outreach sequencing.
• GoHighLevel (GHL): Primary CRM/pipeline, landing page hosting, and lead nurture workflows.
• LinkedIn: Primary professional network (content published by leadership; engagement, moderation, and meeting booking managed by this role).
• Web/Newsletter Infrastructure: Website contact forms and structured email cadence lists.

Core Responsibilities

1. Outreach & Campaign Management (Apollo.io)

• Manage and execute Apollo email outreach workflows across multiple Account-Based Marketing (ABM) campaigns aligned with the agreed strategy.
• Monitor deliverability health of sending domains (checking SPF, DKIM, DMARC status, and sender reputation) to proactively flag anomalies before they impact reply rates.

2. CRM & Pipeline Management (GoHighLevel)

• Own GoHighLevel (GHL) as the absolute system of record: accurately input, tag, and segment networking-event contacts, and manage pipeline stages dynamically.
• Execute email nurture sequences to systematically warm up inbound or in-person leads captured from networking events.
• Maintain clear structural separation within the pipeline between cold ABM prospects and warm referral/partner contacts.
• Ensure pristine data hygiene, de-duplication between Apollo and GHL, and strict alignment of tagging with agreed Ideal Customer Profile (ICP) tiers.
• Log discovery call outcomes, notes, and next steps into GHL immediately following executive discovery calls.

3. Landing Page Support (GHL)

• Maintain the GHL landing page post-launch: closely monitor form submissions, update text copy or offers as directed, and flag any technical roadblocks. (Note: Initial landing page architecture and build are managed separately).

4. LinkedIn Operational Support

• Monitor engagement metrics (comments, reactions, and inbound private messages) on published posts.
• Draft responses and moderate public and private engagement on the executive's behalf where appropriate, maintaining professional brand voice.
• Directly coordinate and book discovery meetings from inbound LinkedIn interest.

5. Newsletter & Lead Capture

• Consolidate website contact form submissions and update the primary newsletter distribution list on the defined weekly or biweekly cadence.

6. Reporting & Analytics

• Produce and distribute a comprehensive weekly performance summary covering: Apollo reply activity, GHL pipeline stage movement, LinkedIn engagement metrics, landing page conversions, and newsletter performance.
• Maintain this report in a centralized, ongoing format (e.g., shared sheet or dashboard) for historical tracking.

Preferred candidate profile

• Technical Proficiency: Hands-on experience with Apollo.io (sequences, filters, list building, enrichment) and GoHighLevel (CRM pipelines, workflow automation, and minor landing page edits).
• CRM Ownership Mindset: Comfortable operating as the primary administrator and custodian of a CRM system rather than just a passive data entry operator.
• Communication: Exceptional written English communication skills for handling LinkedIn engagement, professional correspondence, and scheduling.
• Shift Flexibility: Ability to comfortably work aligned with US time zones to support real-time engagement and lead handling.
• Industry Context: Prior experience within B2B services, IT staffing, digital marketing, or SaaS ecosystems is a distinct advantage.