WFH Shopify E-Commerce SEO Specialist

About the Role

We are seeking an experienced, hands-on SEO specialist to grow organic search traffic and revenue for an established e-commerce company (celebrating 36 years in business, featuring major stores PraiseBanners.com and ImpactBannersandSigns.com). We need a data-driven specialist who can diagnose traffic changes, prioritize high-impact work, and collaborate with our team to execute improvements—not someone who relies on generic blogs, automated reports, or low-quality backlink packages.

Schedule

• Flexible 4 hours per day during client's business hours (8:00 AM - 5:00 PM US Central Time, Nashville, TN), 20 hours per week

Key Responsibilities

• Performance Analysis & Audits: Audit organic search performance, diagnose ranking/traffic declines, analyze queries, clicks, conversions, and traffic quality using GSC and GA4; monitor category/keyword shifts and competitor visibility.
• On-Page & Collection Optimization: Optimize Shopify collection, product, and informational pages for search intent, commercial value, headings, copy, metadata, internal linking, and content gaps based on customer behavior.
• Technical SEO & AI Search: Perform technical audits covering indexing, canonicals, redirects, duplicate content, crawlability, schema/structured data, Core Web Vitals, Shopify-specific issues, and Google AI search visibility.
• Authority & Linking Strategy: Develop internal-linking structures between products, collections, and guides; evaluate backlink profiles for legitimate authority-building opportunities.
• Data-Driven Reporting: Provide clear monthly reports detailing what changed, why it matters, actions taken, and a prioritized list of next steps; collaborate with the internal team to implement approved changes.

Required Experience

• E-Commerce & Shopify: Strong hands-on SEO experience with established e-commerce platforms and Shopify catalogs.
• Analytics & Search Tools: Advanced knowledge of Google Search Console and GA4; proficiency with tools like Ahrefs, Semrush, Screaming Frog, or Sitebulb.
• Technical & Intent Mastery: Strong technical SEO background (indexing, canonicals, schema, crawl management) and proven ability to optimize for commercial search intent that drives actual sales over vanity traffic.
• Communication: Excellent written English with the ability to explain technical insights clearly without jargon.

Success Criteria

• Clear understanding of organic traffic and ranking movements based on evidence.
• High commercial rankings for searches customers actually use, translating into sales.
• Technical SEO issues promptly identified and resolved.
• Small, prioritized lists of high-value actions instead of generic, low-value recommendations.

Application Instructions

Please submit a brief description of your Shopify SEO experience and 2–3 e-commerce case examples demonstrating:

1. An organic traffic/ranking decline you diagnosed and how you improved it.
2. The specific SEO tools used to improve those rankings or domain authority.
3. Your standard process for auditing e-commerce sites.

(Note: Generic proposals, automated reports, or mass AI content strategies will not be considered).

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

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