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Wine and Spirits Sales Representative

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Wine and Spirits Sales Representative

Wollersheim Winery Inc.

Wine and Spirits Sales Representative

1 month ago

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Important information


Contract type:

Permanent

Location:

Sauk City, WI 53583, USA

Work mode:

Hybrid

Published on:

25 September 2026

What they need


Wollersheim Winery and Distillery is located on a scenic hillside across the Wisconsin River from Prairie du Sac, Wisconsin. Wollersheim Winery is a leader in the Midwestern wine industry winning numerous awards throughout its storied history. With the addition of the distillery in 2015, the Wollersheim portfolio now makes brandies as well as whiskies. The business is family owned and operated and takes pride in producing all of its wines and spirits onsite. Distribution is mainly across the state of Wisconsin.

Position Summary: The Wine and Spirits Sales Representative is responsible for growing and expanding Wollersheim’s sales and brand presence in the assigned market. This position will work with the VP of Sales and Wollersheim’s distributors to maintain and expand product placement and identify new account opportunities. This position will be primarily working outside of an office, traveling to accounts and other locations as needed, and supporting accounts with sampling/tasting events.

Job Responsibilities:

· Travel to and meet with existing and prospective accounts at their place of business to review Wollersheim’s product line, recommend products, and solicit orders.

· Grow established accounts by increasing sales of existing products and introducing accounts to new products.

· Support accounts with sampling events to encourage growth.

· Build and maintain relationships with established accounts and our distributors as well as prospecting new accounts by visiting them regularly and providing feedback.

· Answer account’s questions about products, availability, and product uses.

· Establish and maintain extensive knowledge of the Wollersheim and Cedar Creek portfolios as well as wine pairings and cocktail basics.

· Survey the market for old or slow-moving stock, pricing, placement, and category trends.

· Develop and deliver sales presentations in a professional and effective manner.

· Represent Wollersheim Winery, Inc. at various events such as in-store tastings, wine/spirit dinners, and staff trainings.

· Support our distributors in sales merchandising activities such as building displays, developing and displaying point of sale, recommending promotional programs and advertising.

· Work with retail merchants to improve product exposure, such as shelf positioning and advertising.

· Maintain up-to-date awareness of company activities, industry trends and follow regulations.

· Host existing or potential accounts and their staff at the winery and distillery.

· Other duties as needed to fulfill our mission and abide by our guiding principles

Required Knowledge, Skills, and Abilities:

· Must be at least 21 years of age.

· High school diploma or GED.

· 2 years of relevant sales experience.

· Strong communication, planning and organizational skills, with a self-starter mentality.

· Proficiency with Microsoft Office Suite.

· Experience with Client Relation Management or Sales Software.

· Valid driver’s license and reliable transportation.

· Ability to establish and build working relationships.

· Ability to travel and work non-traditional hours (nights/weekends).

· Ability to pay day to day business expenses to submit for biweekly reimbursement.

· Ability to follow safety and hygiene procedures.

· Ability to follow policies and procedures outlined in the employee handbook, and established company best practices to ensure the safety of our staff, customers and property as well as abiding by Wisconsin and federal laws.

· Ability to maintain confidentiality and represent the company in a professional and customer friendly way.

Benefits:

  • 401(k)
  • 401(k) matching
  • Cell phone reimbursement
  • Dental insurance
  • Employee discount
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Experience:

  • relevant sales : 2 years (Required)

Work Location: Hybrid remote in Sauk City, WI 53583

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