Writer/Creative Director

About the role

This role involves developing innovative event concepts that push the boundaries of creative expression and community engagement. You will contribute to the development of MICE (Meetings, Incentives, Conferences, and Exhibitions) activities by proposing creative strategies involving performances, venue staging, lighting, music, sound, and visual arts. You will collaborate closely with Account Directors and other stakeholders to understand clients' brands, key messages, objectives, and target audiences, translating these into engaging event experiences.

Key responsibilities

• Develop innovative event concepts that push the boundaries of creative expression and community engagement
• Contribute to the development of MICE activities by proposing creative strategies involving performances, venue staging, lighting, music, sound, and visual arts
• Collaborate closely with Account Directors and other stakeholders to understand clients' brands, key messages, objectives, and target audiences
• Take a leading role in developing the overall creative concept, from ideation through execution
• Refine event objectives in collaboration with Account Directors, event producers, and clients
• Translate event objectives into creative proposals featuring engaging and relevant programming elements
• Draft, write, and edit event proposals that clearly outline program concepts, production plans, budgets, schedules, and logistical requirements
• Lead the creative direction and ensure consistency of the creative vision across all event design and production disciplines
• Mentor and develop the MICE creative and design team, strengthening its capabilities and encouraging continuous improvement
• Present and pitch creative concepts, clearly articulating the rationale, execution approach, and intended audience experience

About you

• Degree or diploma in Marketing, Mass Communications, Design, or a related field
• At least eight (8) years of experience in a creative leadership role
• Strong working knowledge of interaction design, user-centered experience design, brand development, digital marketing, and creative processes
• Extensive experience managing creative development projects within a client-service environment
• Advanced proficiency in creative design and visualization tools for 2D and 3D rendering, such as 3D Studio Max, Adobe Illustrator, Adobe Photoshop, and related applications
• Ability to provide clear creative direction and constructive, timely feedback to improve creative output while ensuring projects remain within budget and schedule
• Strong conceptual, strategic, and creative thinking skills
• Excellent presentation, written communication, and interpersonal skills, with the ability to engage effectively with stakeholders at all organizational levels
• Strong organizational and prioritization skills, with the ability to allocate resources effectively across multiple projects
• Demonstrated leadership capabilities, including experience guiding, mentoring, and developing creative teams