Zonal Sales Manager

Position: Zonal Sales Manager

Location: Bangalore

Working Days: Monday to Friday

Experience Required: 10+ years

Why This Role?

This is a build-from-zero zonal leadership role, not a maintenance role. You will architect, scale, and lead the client's offline sales engine across your zone , owning distribution expansion, revenue growth, and field execution while directly partnering with the founding team.

You won’t inherit a mature machine.

You will build it.

What You’ll Own

Zonal Revenue & Channel Growth

• Deliver quarterly and annual offline revenue targets
• Drive secondary sales velocity and retail activation
• Ensure profitable growth across General Trade, Modern Trade, and emerging offline channels

Distribution & Market Expansion

• Build and scale distributor network across key states
• Expand dealer coverage and retail depth in priority cities
• Drive beat planning, productivity, and retail visibility

Modern Trade Leadership

• Strengthen national relationships with large-format retail chains
• Optimize assortment, visibility, and in-store execution
• Drive sell-out performance and promoter productivity

Sales Structure & Governance

• Define KPIs for Branch Managers and ASMs
• Run structured weekly, monthly, and quarterly reviews
• Build forecasting discipline and pipeline visibility

Team & Capability Building

• Hire, train, and scale zonal and regional teams
• Build a performance-driven culture focused on selling innovation, not discounting
• Develop leadership bench strength across the zone

Expansion Strategy

• Identify new city entry opportunities
• Define phased expansion roadmap
• Align distribution, marketing, and supply chain for execution

Field Intelligence Loop

• Build structured reporting from field to leadership
• Track competitor moves and pricing shifts
• Support new launches with strong offline GTM execution

Organization You’ll Lead

• Branch Managers (cluster/state level)
• Area Sales Managers (city/territory level)
• Sales Executives & Promoters

What We’re Looking For

• 10+ years in consumer durables / appliances sales
• Strong General Trade distribution experience
• Proven national Modern Trade exposure
• Experience managing multi-layer sales organizations
• Strong commercial judgment and forecasting capability
• Comfortable working directly with founders in a high-growth environment

What Makes This Opportunity Different

• Direct access to founding team and decision-making
• Full ownership of zonal offline scale-up
• Opportunity to build systems, not manage legacy structures
• Innovation-led product portfolio backed by strong R&D