Senior Seo Executive

Key Responsibilities

• Develop and implement effective SEO strategies to improve website visibility and organic rankings.
• Conduct keyword research, competitor analysis, and identify new growth opportunities.
• Optimize website content, meta tags, URLs, internal linking, and other on-page SEO elements.
• Perform technical SEO audits and coordinate with the development team to resolve technical issues.
• Execute ethical link-building activities to improve domain authority.
• Monitor keyword rankings, website traffic, and overall SEO performance using industry-standard tools.
• Prepare weekly and monthly SEO reports with actionable insights.
• Collaborate with content writers and developers to ensure SEO best practices are implemented.
• Stay updated with Google algorithm changes and the latest SEO trends.

Required Skills

• Strong understanding of On-Page, Off-Page, and Technical SEO.
• Hands-on experience with Google Search Console, Google Analytics (GA4), Google Tag Manager, and SEO tools such as Ahrefs, SEMrush, Screaming Frog, or Moz.
• Good knowledge of HTML, XML sitemaps, robots.txt, schema markup, canonical tags, and Core Web Vitals.
• Excellent analytical, communication, and reporting skills.
• Ability to manage multiple projects and meet deadlines.

Qualifications

• Bachelor's degree in Marketing, Computer Science, IT, or a related field.
• 2 to 4 years of proven experience in SEO with successful project outcomes.
• Experience working on Local SEO, International SEO, or e-commerce websites will be an added advantage.