SEO Executive

We are seeking a highly skilled and forward-thinking SEO Expert to join our dynamic marketing team. The ideal candidate will have a proven track record of at least 3 years in optimizing websites for search engines, with a particular focus on e-commerce, and a deep understanding of emerging trends such as AI-driven search, generative AI experiences, and chatbot optimization. You will be responsible for developing and implementing comprehensive SEO strategies that drive organic traffic, improve search rankings, and enhance our overall online visibility across traditional and new search environments.

Responsibilities:

• Develop and execute effective e-commerce SEO strategies to increase product visibility and sales.
• Implement Semantic SEO frameworks to enhance content relevance and authority.
• Build and strengthen topical authority within our niche through strategic content and linking.
• Conduct in-depth technical SEO audits, addressing issues related to crawling, indexing, and Core Web Vitals.
• Develop and manage a robust backlink acquisition strategy, focusing on securing high-quality, authoritative backlinks.
• Stay up-to-date with the latest Google algorithm updates and industry trends, such as Generative engine optimization, and AI overviews, adapting strategies accordingly.
• Analyze SEO performance using various tools and provide regular reports with actionable insights.
• Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated across all platforms.
• Identify new SEO opportunities and implement innovative strategies to maintain a competitive edge.

Requirements:

• 3+ years of hands-on experience in SEO, with a strong portfolio showcasing successful campaigns.
• Demonstrated expertise in e-commerce SEO best practices and strategies.
• In-depth understanding of Semantic SEO frameworks and their application.
• Proven ability to build and improve topical authority.
• Strong technical SEO skills, including a deep understanding of crawling, indexing, and Core Web Vitals.
• Extensive experience in high-quality backlink acquisition strategies.
• Up-to-date knowledge of Google algorithm updates and their impact on SEO.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
• Excellent analytical, problem-solving, and communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Location:

(On-site)- Lahore - High Q Tower

Office timings:

9 AM - 6 PM (Morning Shift)

Work Location: In person