Manager - Retail Sales - DG Sets

Job Requirements Job Description

Position: Manager - Retail Sales - DG Sets

Company: Jakson Genset

Location: Noida, Uttar Pradesh

Experience: 8–12 Years

Department: Sales

Reporting To: Mr. Ravinder Pal Dahiya

About The Role Jakson Genset is looking for a dynamic and goal-oriented Manager for Retail Sales to drive retail sales of Diesel Generator (DG) Sets across the assigned territory. The role necessitates a solid grasp of the power backup industry, channel sales, customer relationship management, and business development. The individual will be accountable for achieving sales targets, expanding the dealer network, and enhancing customer satisfaction while ensuring profitable business growth.

Key Responsibilities

Drive retail sales of DG Sets to achieve monthly, quarterly, and annual business targets.

Develop and implement sales strategies to enhance market penetration and revenue growth.

Identify new business opportunities and acquire customers across residential, commercial, industrial, and institutional segments.

Build, oversee, and fortify relationships with dealers, distributors, channel partners, and key customers.

Monitor dealer performance and assist them through training, product knowledge, and sales enablement initiatives.

Conduct market mapping, competitor analysis, and identify emerging customer requirements.

Prepare precise sales forecasts, pipeline reports, and business updates for management review.

Coordinate with internal teams including marketing, operations, service, finance, and logistics to ensure seamless order execution and customer satisfaction.

Lead negotiations, prepare commercial proposals, and close high-value sales opportunities.

Ensure timely collections and maintain healthy receivables from customers and channel partners.

Promote customer retention through regular engagement and after-sales coordination.

Participate in exhibitions, dealer meets, customer events, and promotional activities to strengthen the Jakson brand.

Desired Candidate Profile

Bachelor's degree in Engineering, Business Administration, Marketing, or a related discipline. MBA will be an added advantage.

8–12 years of experience in sales of Diesel Generator Sets, industrial equipment, power backup solutions, electrical products, or allied industries.

Strong understanding of retail/channel sales and dealer network management.

Proven track record of consistently achieving and exceeding sales targets.

Excellent negotiation, communication, presentation, and relationship management skills.

Strong analytical ability with experience in sales forecasting and market intelligence.

Customer-focused with a solution-oriented approach.

Proficient in MS Office and CRM tools.

Willingness to travel extensively within the assigned territory.

Key Competencies

Retail & Channel Sales Management

Business Development

Dealer Network Expansion

Key Account Management

Customer Relationship Management

Sales Planning & Forecasting

Commercial Negotiation

Market Intelligence

Team Collaboration

Result Orientation

What We Offer

Opportunity to work with one of India's leading power solutions companies.

Performance-driven and collaborative work environment.

Career growth opportunities and continuous learning.

Competitive compensation and performance incentives.

Work Experience Job Description

Position: Retail Sales Manager – DG Sets

Company: Jakson Genset

Location: Noida, Uttar Pradesh

Experience: 8–12 Years

Department: Sales

Reporting To: Mr. Ravinder Pal Dahiya

About The Role Jakson Genset is seeking a dynamic and result-oriented Retail Sales Manager to drive retail sales of Diesel Generator (DG) Sets across the assigned territory. The role requires a strong understanding of the power backup industry, channel sales, customer relationship management, and business development. The incumbent will be responsible for achieving sales targets, expanding the dealer network, and enhancing customer satisfaction while ensuring profitable business growth.

Key Responsibilities

Drive retail sales of DG Sets to achieve monthly, quarterly, and annual business targets.

Develop and execute sales strategies to increase market penetration and revenue growth.

Identify new business opportunities and acquire customers across residential, commercial, industrial, and institutional segments.

Build, manage, and strengthen relationships with dealers, distributors, channel partners, and key customers.

Monitor dealer performance and support them through training, product knowledge, and sales enablement initiatives.

Conduct market mapping, competitor analysis, and identify emerging customer requirements.

Prepare accurate sales forecasts, pipeline reports, and business updates for management review.

Coordinate with internal teams including marketing, operations, service, finance, and logistics to ensure seamless order execution and customer satisfaction.

Lead negotiations, prepare commercial proposals, and close high-value sales opportunities.

Ensure timely collections and maintain healthy receivables from customers and channel partners.

Promote customer retention through regular engagement and after-sales coordination.

Participate in exhibitions, dealer meets, customer events, and promotional activities to strengthen the Jakson brand.

Desired Candidate Profile

Bachelor's degree in Engineering, Business Administration, Marketing, or a related discipline. MBA will be an added advantage.

8–12 years of experience in sales of Diesel Generator Sets, industrial equipment, power backup solutions, electrical products, or allied industries.

Strong understanding of retail/channel sales and dealer network management.

Proven track record of consistently achieving and exceeding sales targets.

Excellent negotiation, communication, presentation, and relationship management skills.

Strong analytical ability with experience in sales forecasting and market intelligence.

Customer-focused with a solution-oriented approach.

Proficient in MS Office and CRM tools.

Willingness to travel extensively within the assigned territory.

Key Competencies

Retail & Channel Sales Management

Business Development

Dealer Network Expansion

Key Account Management

Customer Relationship Management

Sales Planning & Forecasting

Commercial Negotiation

Market Intelligence

Team Collaboration

Result Orientation

What We Offer

Opportunity to work with one of India's leading power solutions companies.

Performance-driven and collaborative work environment.

Career growth opportunities and continuous learning.

Competitive compensation and performance incentives.