Account Director_Tech&B2B

该职位来源于猎聘 TITLE – Account Director The Account Director will create and land communication programs that shape how stakeholders perceive our clients through audience insights, compelling storytelling, and a deep understanding of B2B, technology, and corporate communications. This position will lead integrated campaigns and retainer accounts across Technology, B2B and Corporate Communications, with a strong focus on strategic communications, traditional PR and digital engagement. Experience in brand positioning, corporate narrative development, and brand transformation projects is highly valued, particularly for organizations undergoing growth, market repositioning, or business transformation. Reporting Line: Tech Practice Head RESPONSIBILITIES

• Business management:  Lead strategic communications programs for B2B, technology and corporate communications clients, including executive positioning, thought leadership, content strategy, corporate storytelling, event communications and reputation management.

 Develop integrated communications strategies that combine earned, owned and digital channels to deliver measurable business impact.

 Provide senior-level counsel and serve as a trusted advisor to client leadership teams.

 Drive organic account growth through strategic planning, business development and cross-functional collaboration.

 Identify and convert new business opportunities within existing accounts and across target sectors.

 Own account financial performance, including revenue growth, profitability, resource planning, budgeting, contracting and accounts receivable management.

 Contribute to brand positioning, corporate narrative development and brand transformation projects for clients undergoing growth, repositioning or business evolution.

• People management:  Lead, inspire and develop a high-performing account team to deliver outstanding client results.  Provide coaching, mentorship and career development support to team members.  Build a collaborative, accountable and growth-oriented team culture.  Align talent, capabilities and resources to support both client needs and business objectives.  Identify and develop future leaders within the team.
• Key attributes & experience:  Proven experience leading integrated communications programs for B2B, technology and corporate communications clients.  Strong strategic thinking and ability to translate business strategy into compelling communications programs and narratives.  Experience in brand positioning, corporate narrative development, reputation management or brand transformation initiatives.  Excellent writing, storytelling and editorial capabilities, including executive communications and thought leadership content.  Strong client leadership, business development and account management skills.  Commercially minded with solid financial and operational management capabilities.  Strong presentation, facilitation and stakeholder management skills.  Collaborative leader with the ability to inspire and develop teams.  Experience handling sensitive and confidential information.  Fluent in both English and Chinese (written and spoken).