高级品牌经理（疫苗线）

该职位来源于猎聘 Job Purpose: 负责乐唯初在公立医院渠道的推广策略和市场活动执行 Experience & knowledge:

• At least 1 years working experience in central marketing from top MNC 至少1年跨国药企中央市场部产品管理经验
• Strong education background 优秀的教育背景 Core competencies:
• Excellent communication skills and interpersonal skills, 具备优秀的沟通技巧及人际交往技巧
• Experience in project management and event planning/execution is desired 项目管理和活动策划/执行方面的经验
• Able to analyze data, to evaluate promotional/tactical activities and to prepare marketing plans 能够进行数据分析，评估推广/策略活动及准备销售计划
• Fluent in both English and Mandarin 中英文流利 Key Accountability:
• Participate in Beyfortus brand strategy and action plan development 参与品牌战略和行动计划的制定
• Understand and implement both strategic and tactical plan to realize market opportunities 了解并实施战略和战术计划，以实现市场机会
• Maintain good engagement with KOLs 与KOL保持良好沟通
• Work closely with cross functional teams to ensure the success of cross functional initiatives including market research, education programs, sales training etc.

与跨职能团队密切合作，确保跨职能方案的成功，包括市场研究、教育计划、销售培训等

• Collaborate with local marketing and sales colleagues and make sure that sales force Reps get correct, sufficient and updated knowledge about the product and external environment 与区域市场和销售同事合作，确保销售人员了解正确、充分和更新的有关产品和外部环境的知识