元祖食品有限公司
新媒体运营专家
Skills
3 months ago
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Important information
Contract type:
Permanent
Location:
Shanghai, China
Work mode:
Onsite
Published on:
11 August 2026
What they need
该职位来源于猎聘 岗位职责: 负责小红书、抖音、微信等平台的内容策划与日常运营,结合食品产品输出图文、短视频等创意内容。 熟练运用AI工具辅助文案生成、图片制作、视频脚本及数据分析,持续探索AI提效方案。 针对不同平台算法和用户画像制定差异化运营策略,提升粉丝增长、互动及转化。 定期复盘数据(曝光、互动、GMV等),优化内容方向和发布节奏。 任职要求: 本科及以上学历,2年以上新媒体运营经验,食品/快消行业优先。 文案能力强,能驾驭多种风格,有网感。 熟悉主流平台(小红书/抖音/视频号/公众号)规则及人群特征。
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