益海嘉里投资有限公司
天猫旗舰店运营-母婴
2 months ago
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Important information
Contract type:
Permanent
Work mode:
Onsite
Published on:
16 August 2026
What they need
该职位来源于猎聘 职责描述: 1、负责旗舰店基础运营,把握销售与投入进度; 2、有较强的落地实操经验,侧重于产品市场竞争力分析,熟悉并善用后台推广工具,有丰富的推广经验; 3、结合市场-产品发展趋势及变化,结合合公司产品,统筹布局类目产品结构及策略; 4、负责天猫旗舰店品类活动规划,统筹营销、设计相关人员,确保活动快速高效落地; 5、负责旗舰店项目执行管理; 6、费用投入规划及效果把控,并及时报销; 7、所负责类目的新品定制开发及新品快速孵化。 任职资格: 1、具备3-5年快消或电商行业天猫相关专业经验优先。 2、具备品牌-品类产品结构规划能力,实时调整渠道产品规划及开拓调整; 3、熟悉天猫店铺各类运营方法,包括不限于百补、秒杀、直播、淘金币、淘客等流量资源; 4、具备数据沉淀分析跟踪与竞品分析,并实时优化运营策略,熟练使用EXCEL,PPT等办公软件; 5、熟练运用天猫后台推广工具,不断提升ROI,有推广经验者优先; 6、具备母婴行业运营经验; 7、具备独立负责天猫旗舰店能力。
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