上海盒马网络科技有限公司普陀分公司
盒马-新品牌市场营销-总部
2 months ago
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Important information
Contract type:
Permanent
Location:
Shanghai, China
Work mode:
Onsite
Published on:
20 August 2026
What they need
该职位来源于猎聘 职位描述
- 营销方案制定：基于品牌策略，策划线上线下营销活动，制定活动节奏排期并推动高效落地。 2. 传播策略执行：制定区域性媒介投放策略，把控传播流程与节奏，对接管理供应商资源保障执行，达成传播目标。 3. 项目流程管理：搭建并优化总部-区域协同SOP，沉淀执行标准，推动跨部门高效协作。 4. 营销复盘与模型：收集各区域执行数据完成营销复盘归档,持续优化并沉淀传播模型。
职位要求
3-5年以上市场营销/整合营销/广告投放相关经验 有全国/区域零售市场工作经验优先 熟悉线上线下主流媒体渠道投放逻辑 有良好的沟通协调能力和表达能力 强抗压能力和自驱力，能并行项目
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