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新兴渠道负责人

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Onsite

新兴渠道负责人

东莞徐记食品有限公司

新兴渠道负责人

2 months ago

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Important information


Contract type:

Permanent

Location:

Changsha, Hunan, China

Work mode:

Onsite

Published on:

7 September 2026

What they need


该职位来源于猎聘 任职要求 1、大专及以上学历,5年以上休闲食品/快消渠道管理经验,熟悉零食量贩采购谈判逻辑、即时零售、B2B运营。 2、 有成熟资源或独立拓客能力强,能自主开发新系统、新经销商,价格体系管控,渠道经营策划。 3、目标感强,团队管理、统筹协调能力,坚持长期发展战略,深耕新兴赛道发展。 4、有湖南湖北二省市场或客户资源者优先。 岗位职责: 1、 零食连锁渠道 维护全国/区域头部零食店(零食很忙、赵一鸣、好想来、零食有鸣等),对接采购洽谈进场、堆头陈列、档期促销,提升徐福记全品类铺货率与月度动销,完成系统销量、回款指标。

2、特通特渠板块 开拓封闭通路:加油站、高速服务区、校园、政企工会福利、企业礼盒团购、酒店影院、自贩机、景区等,定制节日礼赠方案,搭建长期特渠经销体系。

3、B2B批发分销 开发区域二批商、社区团购、流通批发商,管理经销商价格体系,规划铺货政策、季度返利,扶持经销商下沉门店,稳定渠道库存与复购。

4、 O2O线上即时零售 运营美团、饿了么、京东到家、闪电仓、社区团O2O平台,对接平台运营,策划平台大促、单品爆品活动,统筹线上库存、配送、价格,拉动线上零食礼盒、散称销量增长 。

5、跟进竞品动态,输出渠道拓客方案;协调公司市场、供应链资源,落地终端活动,维护核心大客户长期合作。

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