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媒介经理

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Onsite

媒介经理

沃尔玛(中国)投资有限公司

媒介经理

Skills

AI

1 month ago

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Important information


Contract type:

Permanent

Location:

Shenzhen, Guangdong Province, China

Work mode:

Onsite

Published on:

17 September 2026

What they need


该职位来源于猎聘 工作内容: 1.

根据目标制定媒介(包括线上线下)策略及执行计划 2.

评估分析各媒介渠道效果,确保并提高媒介投放效益,不断优化媒介策略和媒介组合,发掘创新媒介及合作形式 3.

能熟练整理分析媒体投放数据,熟悉掌握各媒体投放情况,加强对媒体投放效果的研究分析能力; 4.

研究媒体趋势和环境,分析竞争品牌或可借鉴行业品牌的媒介策略及手段 5.

跨部门沟通,整合既有资源,优化媒介投放效果及资源

最好具备工作流数字化字化、AI化能力 任职要求: 1、5年+媒介工作经验,能够独立完成媒介的策划及执行工作 3、责任心强,具有独立的工作能力,高效地执行力与团队合作精神

4、思维活跃,性格开朗,具备良好的沟通能力,较强的观察力和应变能力,优秀的人际交往 5、能承受工作压力,具备良好的职业操守

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