中国衣恋集团
天猫运营主管
1 month ago
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Important information
Contract type:
Permanent
Location:
Shanghai, China
Work mode:
Onsite
Published on:
20 September 2026
What they need
该职位来源于猎聘 工作职责: 1.店铺整体规划与目标管理:制定月度、季度销售目标、利润模型及推广预算,确保店铺稳定增长并达成GMV指标 2.商品管理与优化:负责天猫渠道商品规划、选品及生命周期管理,制定商品策略与价格体系,打造爆款,提高转化率和客单价,同时为电商专供款企划提供建议 3.活动策划与执行:统筹平台大促及店铺营销活动,策划双11、618等大促活动,安排日常促销和场景化活动,确保活动落地并可追溯数据,协调设计、客服、仓储等资源 4.跟踪行业趋势及竞品商品动态,及时调整商品结构 5.统筹电商全渠道订货、加单、出入库及库存周转管理,确保供需平衡 岗位要求: 1.本科以上学历 2.5年左右电商相关工作经验,服装行业经历优先 3.具备较强的数据敏感度及问题拆解能力 4.熟悉天猫平台规则、流量逻辑及推广玩法 5.商品敏感度高,有商品sense,熟悉商品全生命周期管理 6.工作细致认真,跨部门协调能力强
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