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微针医美产品营销负责人

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Onsite

微针医美产品营销负责人

北京蜜莱坞网络科技有限公司

微针医美产品营销负责人

18 days ago

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Important information


Contract type:

Permanent

Salary:

CN¥600,000 – CN¥960,000 / year

Location:

Hangzhou, Zhejiang, China

Work mode:

Onsite

Published on:

5 October 2026

What they need


该职位来源于猎聘 战略制定:洞察医美行业趋势与竞品动态,提炼产品核心卖点,制定年度 / 季度增长型营销战略、推广计划及预算,明确 B/C 端核心目标与破局路径。

渠道生态:搭建并优化 B 端(医疗机构、经销商)+C 端(垂类平台、社交媒体、私域)联动渠道,制定渠道政策与动销策略,提升覆盖与转化效率。

品牌学术:构建产品学术背书体系(联合专家 / 协会、输出临床数据),策划合规且有穿透力的品牌传播内容,强化 “专业 + 有效” 的用户认知。

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