Digital Marketing Executive (电子营销执行员) - Mandarin Speaker

工作职责

·       协助构思、规划及执行跨多个平台的数码营销策略。

·       社交媒体管理,负责公司社交媒体平台的日常运营，包括 Facebook、Instagram、TikTok、小红书（Rednote / Xiaohongshu）及 Google Ads。

·       管理所负责的项目，包括监控及优化数码营销活动、分析大量数据、提出改善建议，并针对相关问题及时提供报告及解决方案。

·       具备良好的分析能力，负责监控、衡量及追踪各相关数码平台的表现及数据。

·       负责公司网站的日常更新与管理，确保网站内容能够按计划有效发布及及时更新。

·       根据项目需求进行创意构思、设计及制作，包括平面设计、广告横幅（Banner）及相关插画，以达到项目的营销目标。

·       具备视频拍摄、内容创作及视频剪辑能力，并能够制作适合数码平台发布的内容。

·        执行其他由公司安排的相关工作。

任职要求

·     至少拥有商业艺术、平面设计、多媒体或相关专业的文凭（Diploma）/学位（Degree）。

·     熟悉 Adobe Illustrator、Photoshop、InDesign 及 Flash 等设计软件。

·     具备 HTML 及其他网页编程语言（如 XML、Visual Basic）知识者优先。

·     具备良好的设计能力，并对平面设计及视觉表现具有一定理解。

·     为人可靠、有责任心、积极主动，并具备良好的团队合作精神。

·     能够同时处理多项工作，并具备良好的时间管理及协调能力。

·     具备活动布置、数码营销、社交媒体运营等相关技能及知识者优先。

Responsibilities:

-          Assist in brainstorming, planning, implementing digital marketing strategies across several platforms.

-          Social Media Management: Manage day-to-day operations across company social media channels (Facebook, Instagram, TikTok, Rednote / Xiaohongshu, Google Ads).

-          Manage projects assigned, including monitoring and optimizing on digital marketing campaigns, analyzing huge amount of data, coming up with suggestions & generating report throughout the issues instantly.

-          Strong analytical skills are included in the package, as you will be expected to monitor, measure, and track the relevant digital platform’s performance.

-          Manage the day to day development of company website(s) to ensure contents are scheduled and updated effectively.

-          You will conceptualize, design & deliver graphic design, creative banners or illustration related to assigned projects to achieve the assigned projects’ marketing objectives.

-          Skilled in video shooting, content creation, and editing for digital platform.

-          Performs other related duties as assigned.

Requirements:

-          Candidates must possess at least Diploma / Degree in Commercial Art / Graphic Design / Multimedia or equivalent.

-          Strong computer skills in Adobe Illustrator, Photoshop, InDesign & Flash.

-          Knowledge in HTML and other web programming languages such as XML, Visual Basic will be an advantage.

-          Capability to display design skills and understanding of graphics.

-          Reliable, committed, self-motivated and a team player.

-          Able to multitask effectively, with strong time management and coordination skills.

-          Will be an added advantage if having additional skills on event setup, digital marketing, social media skills & knowledge.