旺旺(中国)投资有限公司
通路企划专员(J26163)
3 months ago
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Important information
Contract type:
Permanent
Location:
Shanghai, China
Work mode:
Onsite
Published on:
7 August 2026
What they need
该职位来源于猎聘 职责描述: 1. 负责单一细分渠道(商超/零食/传统/即时零售)数据追踪,跟进渠道促销活动全流程:方案落地、物料下发、终端执行、费用核销、效果复盘; 2. 对接各产品行销人员落地单品渠道铺市、陈列活动,收集经销商、门店动销反馈; 3. 制作渠道铺货、费用、动销报表,管理渠道物料申领、归档、核销资料;小规模渠道专员直接向部主管汇报,独立承担渠道全部企划工作; 4. 向广告企划提报线下物料、渠道专项广告需求,同步活动落地进度。 任职要求: 硬性条件:1. 大专及以上,市场营销、渠道管理优先;2. 1年以上快消渠道/经销商对接经验,优秀应届生可接受。 专业能力:熟悉至少一类渠道运作模式;熟练Excel渠道数据统计;可独立完整跟进单渠道促销活动。 综合素质:可外勤出差、沟通灵活、抗压、擅长门店/经销商商务对接。
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