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市场推广经理 (MJ001269)

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市场推广经理 (MJ001269)

美赞臣营养品(中国)有限公司

市场推广经理 (MJ001269)

3 months ago

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Important information


Contract type:

Permanent

Location:

Guangzhou, Guangdong Province, China

Work mode:

Onsite

Published on:

9 August 2026

What they need


该职位来源于猎聘 岗位职责: 1.制定年度渠道策略及预算投入规划,负责渠道经营分析与生意洞察、渠道品类增长策略: 2.渠道内整合营销活动(包括但不限于新品上市、促销计划、消费者营销等),与跨团队密切合作,保障营销策略的整合落地,以及发现商业机会并解决业务问题; 3.优化大客户会员体系、为精准营销提供依据。 4.统筹费用管理工作,进行ROI分析和费率把控。通过有效的渠道营销推广投资实现销售目标的增长和利润增长。 任职资格: 1.本科及以上学历,具备快速消费品行业 7 年以上工作经验,3年以上TMKT工作经验,有大客户相关工作背景优先; 2.需具备较强的商业意识、洞察力、渠道推广规划能力; 3.逻辑思维清晰、数理逻辑强,善于跨团队合作,结果导向强; 4.2-3年及以上团队管理经验,有团队能力提升与人才培养经验优先。 5.良好的英语书写能力,口语流利优先; 6.熟练使用MS办公软件,如Excel、PPT、Word等。

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