Adrien Picard

Senior Creative Consultant

Salaire / Taux journalier

Paris, France

Mobilité : Lyon, Lille, ...

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Social AdsCopywriting

Langues

AnglaisFrançais

À propos

Introduction

Social Creative with 6+ years leading campaigns for Spotify, Meta, and Universal Music Group. Specialized in cultural insights, music curation, and creator strategy that drove budget increases for major social campaigns. Expert in turning cultural trends into compelling content that resonates across EMEA markets.

Liens

Expérience de travail

Social Creative Freelance

FreelanceFreelance

janv. 2025 - Présent

1 an 10 mois

Paris, France

Clients: • Weirdo Creative x Snapchat • Primrose Creative x BUFF • Samba Digital x San Antonio Spurs (NBA)

Creative, Copywriter

WeirdoFreelance

mars 2025 - mars 2025

1 mois

Paris, France

Copywriting and creative for "Say It In A Snap" campaign for Snapchat - Copywriting - Creative - Casting direction - Cultural insights

Creative consultant

Weirdo x DAZNFreelance

juil. 2024 - oct. 2024

4 mois

Paris, France

Creative on Club DAZN 360 campaign in France for the launch of their offer on Ligue 1 - Helping with making creative routes culturally relevant - Scouting brand ambassadors - Music curation for the TV ad - Copy translation

Responsable Innovation Digitale

Universal Music Group

oct. 2022 - mai 2024

1 an 8 mois

Paris, France

Content Curator @ Meta

Facebook

juil. 2020 - mai 2022

1 an 11 mois

Londres, Royaume-Uni

Content Curation and strategy around short form videos, creators and audio. - Podcasts curation within Audio & Watch team (US market) - Editorial strategy - Deep dive work on Reels trends that helped in raising budgets for different campaigns - Trends and creators curation on Reels - Content ideation for music and sports creators on Reels - Product and tool improvement - Curators training - Contracted via CareerMovesGroup

Byte

mai 2018 - juil. 2020

2 ans 3 mois

Londres, Royaume-Uni

Lead Creative Planner

juin 2019 - juil. 2020

1 an 2 mois

Londres, Royaume-Uni

Lead creative strategy for Spotify EMEA and South Africa. • Lead creative strategy for Spotify Always On marketing on EMEA markets. • Oversee social content ideation, production and delivery to the client for Always On. • Lead creative response for Spotify campaigns on EMEA markets. • Oversee art direction for content capture projects involving artists and podcasters. • Manage a team of creative planners.

Creative Planner on Spotify

mai 2018 - juil. 2019

1 an 3 mois

Londres, Royaume-Uni

Creative planner for Spotify dedicated to the French market. • Create, produce and deliver content for Spotify France social channels. • Deliver Always On response for Spotify marketing campaigns. • Produce content involving artists from ideation to shoot and also production. • Manager direct relationship with the client • Manage a team of creative planners.

Freelance Community Manager

Communicator London

avr. 2018 - mai 2018

2 mois

Londres, Royaume-Uni

- Community Management Response - Reporting (working mostly on Socialbakers)

Freelance Community Manager

Golin

mars 2018 - mai 2018

3 mois

Londres, Royaume-Uni

- Copywriting - Editorial Watch - Blogging

Digital Manager

ATM Artists

déc. 2017 - déc. 2017

1 mois

Londres, Royaume-Uni

- Content Planning - Content Management - Copywriting

Content Manager for Puma

Indigo / SNK

mai 2017 - oct. 2017

6 mois

Londres, Royaume-Uni

• Deliver creative strategy for Puma Football social campaigns and brand activations accordingly to client’s briefs. • Produce social content for Puma campaigns. Handle budget. Scout artists, videographers, photographers, locations. Make sure content shot meets client’s requests.


Formation

Université Paris-Est Marne-la-Vallée

Master 2

2008 - 2010

3 ans

Université Paris-Sorbonne

Bachelor's degree

2005 - 2008

4 ans

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