
Agathe Viaud
Head of CSM or Mkt & Com Digital
Salaire / Taux journalier
Annecy, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Global Customer Success leader with extensive digital marketing expertise across 45+ countries. At IMPACT Plus, I've driven SaaS platform adoption, GHG evaluation, and cross-sell opportunities while managing a high-performing team dedicated to decarbonizing advertising. With 15+ years in digital strategy and client success, I combine sustainability passion with measurable performance improvements to help businesses exceed both environmental and commercial benchmarks.
Expérience de travail
Global head of Customer Success
IMPACT Plus
janv. 2023 - Présent
3 ans 10 mois
Paris, France
Impact Plus mission : Empowering adverters to develop, achieve and exceed sustainability goals, alongside performance. As the Global Head of Client Success managing a team of two, with responsibilities spanning over 45 countries, my role is to drive global client satisfaction, retention, and growth, while also developing and leading a high-performing global client success team : - Global Strategy and Leadership - Management of Global Client Portfolio - Creation and Implementation of Onboarding Processes for Saas platform (Global & Local) - KPI Tracking & Global Performance Metrics : ° Increase usage ° GHG evaluation & reduction scalabilty ° Upsell & Cross-sell - Process Improvement and Innovation - Team Leadership and Development & even more! Let's connect
Associé
Time for the Planet
oct. 2022 - Présent
4 ans 1 mois
Entrepreneure Engagée I Porteuse de projet
Coopérative Biocoop
janv. 2022 - août 2022
8 mois
Paris, France
Projet d’ouverture d’un magasin BIOCOOP en statut ESS : • Formation théorique au métier de gérant (12 modules) • Experiences pratiques : stages en magasin (4 mois) • Elaboration du business plan, recherche de financement, recherche immobilère => CA cible : 2M€
Communication & Marketing Digital Section Manager
Nissan Motor Corporation
juin 2016 - janv. 2022
5 ans 8 mois
Montigny-le-Bretonneux, France
Head of digital activities for Nissan West Europe • Acquisition & branding campaigns (Social, SEA, Display, Programmatic) • Social Media strategy on Facebook, Twitter, Instagram and Youtube, content localization, KPIs • Brand consistency across all digital campaigns and efficient customer journey all along the funnel • Campaign & site performance monitoring: media and business KPIs optimization & target achievement • Nissan.fr user journey improvement (AEM, content, features) • Lead generation campaign & lead management platform (AEM to SMIT) • Local dealer network digital program creation & deployment (media & platform) • Manage team of 5 person & 4 agencies (creative, media, digital, retail) • Budget excellence : 50% overall marketing investment (media, production cost & contractors)
Digital Media & Marketing Consultant
AQUITY - Conseil
juin 2015 - juil. 2016
1 an 2 mois
Paris Area, France
Digital Team Leader
Havas Media Group
janv. 2012 - juil. 2015
3 ans 7 mois
92800 Puteaux, France
Digital Account Manager
Omnicom Media Group
janv. 2010 - déc. 2011
2 ans
92100 Boulogne-Billancourt, France
Digital media assistant
dentsu international
juin 2007 - juil. 2009
2 ans 2 mois
92400 Courbevoie, France
Product Assistant
PHILIPS (Consumer Electronics Asia)
mars 2006 - oct. 2006
8 mois
Singapore, Asia
Formation
EMLV - École de Management Léonard de Vinci
Master's degree
2007 - 2007
1 mois
EMLV - École de Management Léonard de Vinci
Bachelor's degree
2002 - 2006
4 ans 1 mois
Plekhanov International Business School, Moscow
Master's degree
2005 - 2005
1 mois