Ahdallah Anouari

Senior Sales Manager | Leadership & Coaching

Salary / Daily rate

Casablanca, Morocco

Mobility: Rabat

Freelance, open to permanent contract

Can come onsite

Skills

Sales StrategyKnowledge ManagementSales OpsGo-to-marketLinkedIn AdsMarketing OpsBusiness DevelopmentStrategy & ConsultingMarketing StrategyCoaching

Languages

English

About me

Intro

Sales Manager & Leadership Expert with 15+ years driving organizational transformation and team performance. George Washington University graduate specializing in change management, digital transformation, and sales excellence. Proven track record managing teams up to 25+ members and delivering measurable results in B2B environments across FMCG and petrochemicals.

Links

Work experience

Expert consultant in Leadership and Upskilling

New Normal Advisory Hub

Sep 2024 - Present

2 years 2 months

Casablanca-Settat, Morocco

Consulting et formation en matière de Leadership individuel, organisationnel et upskilling, que ce soit dans le cadre d’un projet de change management ou transformation digitale. Il s’agit de préparer les managers et les collaborateurs au changement et les aider à s’approprier le projet.

Sales Manager and Organizational Leadership Expert

Confidential (Petrochemicals)

May 2022 - Present

4 years 6 months

Qartaba, Lebanon

Coach (Creativity and Soft Skills) and Trainer (Sales Techniques, negotiation, arguments building)

Freelance

Jan 2017 - Present

9 years 10 months

Qartaba, Lebanon

Regional Sales Manager

Petrochemicals

Mar 2011 - Present

15 years 8 months

Qartaba, Lebanon

Soft Skills Trainer

Freelance Volunteer

May 2018 - Oct 2024

6 years 6 months

Qartaba, Lebanon

Mentor in Quick Startup competition in Carnegie Mellon University Qatar

Carnegie Mellon University in Qatar

Mar 2018 - Mar 2018

1 month

Qartaba, Lebanon

I mentored 18 teams from different universities competing to create a Startup and give a pitch in front of the judges and incubators.

Head of Sales

Groupe Premium

Apr 2009 - May 2010

1 year 2 months

Casablanca, Morocco

I manage the sales department and a team of 17 Salespersons. I manage and coach the team in terms of sales techniques, training, performance and team work. I'm responsible of the company's sales figure and gross margin (65000 KDH and 15000 KDH). B2B Soft Skills in use: Customer visit techniques, prospection, negotiation, argumentation, leadership, reporting, time management and team management.

Area Sales Manager

Avendis (Procter & Gamble)

Sep 2008 - Mar 2009

7 months

Morocco, IN 47963, USA

I manage the area of Casablanca leading a team of 7 supervisors, 25 salesmen and 25 helpers. The Sales figure is around 15 million dirhams. FMCG Soft Skills in use: Territory and time management, argumentation, proacivity, decision making, knowledge sharing, collective intelligence, team management.

Zone Manager

Les Eaux Minérales d'Oulmes FMCG (Pepsi bottler and distributor)

Nov 2004 - Oct 2008

4 years

Morocco, IN 47963, USA

I manage a team of 25 salesmen and delivery men. I manage the relation with the local distributor in terms of orders, settlement, RH management and set objectives. I participate in training salesmen newly recruited by the HQ outside my area. FMCG Soft Skills in use: Territory and time management, argumentation, proacivity, decision making, knowledge sharing, collective intelligence, team management.

Sales Representative

First Informatique

Jun 2000 - Oct 2004

4 years 5 months

Casablanca, Morocco

Products: IBM, Compaq, HP and Microsoft products


Education

The George Washington University

Master's degree

2020 - 2021

2 years

Al Jazeera Media Institute

Certificate

2018 - 2018

1 year

Cambridge International College

Certificate

2018 - 2018

1 year

Haute Ecole de Coaching

Bachelor's degree

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