Alassan FARAH

Since late 2025, I have been supporting a pre-seed sport-tech (running) startup as a freelance early advisor. I work closely with the founders on product strategy and early-stage structuring, with the objective of securing the launch and reducing execution risk. Scope: • Clarifying positioning and validating product-market fit • Structuring onboarding journeys and initial activation loops • Defining the early-stage product roadmap • Shaping the franchise model and scalability levers • Bringing product expertise and deep knowledge of the community-driven running ecosystem to accelerate validation and go-to-market

After more than eight years in Paris as a product manager and consultant, I decided to put my career on hold to focus on myself and some ambitious personal challenges. Some highlights: - Trekking in Guatemala - Marathons in London, Chicago and New York - GR20 (Corsica) completed in 5 days - Two 100 km ultra-trails in the Alps (UTMB) - Two self-supported ultra-distance gravel races... and many more. It was a demanding, formative and deeply energising break, which I now consider to have been a real personal accelerator.

As part of the Finance transformation at Kering, I contributed to building a Finance Data platform on GCP with a data-product-driven approach. Objective: evolve from a local BI initiative to a scalable architecture, ensuring reliable and industrialized access to financial data at a global level. 🔎 Product Discovery - Framed product requirements with Finance teams (Shared Services & Corporate) through user interviews and a Double Diamond approach - Identified key pain points (data quality, latency, manual processes, financial risks) - Prioritized integrations based on business value (automation, risk reduction, time savings) 🚀 Product Delivery - Owned the roadmap and led the integration of 40+ systems (SAP, Blackline, Adyen, Concur…) - Launched the first Finance data products (rates, vendor, expense) - Scaled usage from ~15 to 2,000 global users - Reduced manual consolidation processes by 95% - Industrialized data pipelines (real-time monitoring, observability) 👥 Leadership - Led agile delivery (Scrum / SAFe) and coordinated a team of up to 6 data engineers and business analyst - Collaborated cross-functionally with 120+ international stakeholders

As part of a regulatory program at BNP Paribas, I contributed to launching a product dedicated to KYC document compliance. Objective: enable the bank to demonstrate full compliance of legacy client files within 12 months, as required by the regulator. 🔎 Product Discovery - Framed regulatory requirements and legal constraints (data privacy, confidentiality, auditability) - Translated compliance obligations into product requirements and operational workflows - Definition and alignment of the product vision with Compliance, Business, and tech teams through storymapping, prioritizing features based on business impact 🚀 Product Delivery - Designed and delivered an omnichannel back-end product for KYC document management - Processed 7 million documents within a €4M program scope - Delivered an MVP in 6 months within a highly regulated banking environment - Implemented an architecture ensuring security, traceability, and regulatory compliance 👥 Leadership - Led 2 teams (10 developers) with distinct missions: backlog recovery and new document collection - Coordinated cross-functionally with compliance, IT, and business teams - First implementation of its kind within BNP, paving the way for process industrialization

As part of the digital transformation at Galeries Lafayette, I contributed to launching a mobile application for in-store sales teams. Objective: reduce stock-outs in physical stores by leveraging existing e-commerce APIs, while optimizing both customer experience and sales associate efficiency. 🔎 Product Discovery - Conducted field research to understand in-store sales workflows - Defined user journeys and prioritized high-impact features - Prototyped and ran A/B tests to optimize UX and drive adoption - Aligned product design with existing e-commerce API constraints 🚀 Product Delivery & Impact - Led an agile team of 7 developers - Deployed the application to 1,900 mobile devices - Increased sales conversion by proactively addressing stock-outs - Contributed to the broader new-GL transformation program - Drove change management and adoption among store teams

As a Product Owner at Thales, I led the delivery of mission-critical transport projects for Île-de-France Mobilités (eNavigo post-payment engine, real-time passenger information system). 🚀 Delivery - Managed backlog, prioritization, and sprint planning to ensure controlled incremental delivery - Coordinated daily between technical teams and client stakeholders - Tracked sprint progress, dependencies, and contractual commitments 🧪 Quality - Organized and led User Acceptance Testing (UAT) campaigns -Managed production releases

Implementation of a database for the EEE component qualification team in order to follow component lifecycle