AlejandraD -
Marketing Data Analyst | Predictive Models
Salary / Daily rate
Porto, Portugal
Freelance, open to permanent contract
Skills
Languages
About me
Intro
Marketing Data Analyst with expertise in predictive modeling, Python, SQL, and Power BI. Proven track record developing neuralprophet models and optimizing ROI through data-driven marketing strategies. Specialized in sales analysis, campaign performance, and interactive dashboards to drive informed business decisions.
Work experience
Customer Service
Transcom
May 2024 - Present
2 years 6 months
Assist customers through calls in spanish and english, actively listening and analyzing their needs to provide effective solutions. Multitask in various systems while delivering clear step-by-step instructions. Back office in Salesforce, responding to customer emails in Spanish and English. Maintain calm and resolve conflicts in challenging situations.
Marketing Data Analyst
Más Bella MedicalFreelance
Apr 2024 - May 2024
2 months
Torre del Mar, Málaga, Spain
Analysis of sales by services and advertising campaigns: Utilizing data to examine sales trends by service, identify patterns, and generate monthly reports on the performance of each service and the effectiveness of associated advertising campaigns. Development of predictive pricing models. Implementation of neuralpropeth models. Design and execution of data experiments: Developing and conducting controlled experiments using data to test hypotheses, evaluate the impact of different marketing strategies, and optimize return on investment (ROI). Visualization and communication of results: Using tools like Power BI and Streamlit app to create interactive data visualizations and effectively present analysis results to internal and external stakeholders, facilitating informed decision-making. Community Management: Managing online communities, engaging with customers and stakeholders on social media platforms, addressing inquiries, and fostering a positive brand image through effective communication and relationship-building.
Content review
Conectys
Jul 2023 - Dec 2023
6 months
Lisbon, Portugal
Gestion de Patrocinios Deportivo y Community Manager
Union Deportiva Torre del Mar
Jan 2022 - May 2023
1 year 5 months
Torre del Mar, Málaga, Spain
Búsqueda de Patrocinadores, gestión del patrocinio durante toda la temporada, gestión de campañas publicitarias con los patrocinadores y jugadores
Gerente comercial
Bethel Spa
Oct 2019 - Dec 2021
2 years 3 months
Asunción, Paraguay
Skills: Trabajo en equipo · Colaboración virtual · Gestión de ventas · Administración · Dinámica · Campañas de marketing · Gestión de proyectos · Dirección de equipos · Publicidad en las redes sociales · Gestión de cuentas · Redes sociales · Estrategia de redes sociales · Marketing de contenido · Investigación
Ventas y Administracion
Bellstetic Center
Sep 2018 - Dec 2019
1 year 4 months
Asunción, Paraguay
Gerente General. Empresa pequeña dedicada al bienestar corporal tanto relajante como estético.
Centro de atención telefónica
VEYCO S.A.
Feb 2010 - Jul 2010
6 months
Asunción, Paraguay
Skills: Resolución de problemas · Capacidad de análisis · Dinámica · Escucha activa · Negociación
Education
Google pour les pros
Google Data Analytics
2023 - Present
3 years 10 months
Upgrade hub
Bootcamp Data Analyst
2024 - 2024
4 months
ILAC
University Pathway Program
2020 - 2021
1 year 2 months
Universitat Autònoma de Barcelona
2017 - 2018
1 year 1 month
Universidad Americana Paraguay
Licenciatura
2009 - 2014
5 years 10 months