Alex Sinson

- Auditing your teams, your processes and your Customer Success operations, we are able to establish an inventory and share with you our bespoke recommendations as well as opportunities for improvement based on your main objectives - whether you're looking to become more customer-centric, or looking to reduce your churn rate, or drive revenue growth from your customer base... we can support you! - Strategic recommendations - we provide bespoke solutions and advice to better support you in your transformation through prioritisation of projects according to the challenges of the organisation, solutions and alternatives to your current processes and operations... - Change management & Deployment - Driving action & Impact, whether it's implementing our strategy or recommendations, helping to meet one of your own or other project-related needs, we'll step in to provide the level of expertise and execution required... - Coaching & Training - Thanks to our change management approach and our coaching methods, we support your teams in adopting new processes and automation essential to the retention and growth of your customers. For example, the coaching we provide around the Value Realisation Framework has borne fruit with several of our clients...

- Investor & Business Advisor: business positioning, key objectives & top priorities - Go-to-Market Strategy: define the Mission, Branding (audience & communication channels) - Content creation on/offline: website, social networks, leaflets, posters, advertising - Project management and delivery through external partners - Build and Develop a network of influencers locally to drive awareness & sales

- Strategic Vision & Change management by structuring CS Operations, Pro Serv and Support teams - Leadership & Transformation to drive teams alignment and execution towards common goals - Improve Collaboration with Sales, Marketing and Product teams through new processes - Hiring & Developing people for maximum impact (Engagement model, coaching, accountability…) - Public Speaking (1to1Monaco, B2B + Client events…) & C-level relationships

- Develop Business strategy, Define priorities and Communicate effectively to the team for execution: Accts tiering, Portfolio management & growth, Customer & Engagement Plans - Lead a team of 3 AD and 5 AM: operational excellence, nurture towards autonomy & leading projects - Build & Nurture C-level relationships across the advertising ecosystem Advertisers/Agencies/Partners - Teamwork & Collaboration + Influencing Marketing, Business Ops, Product & Engineering and Support teams to support the business strategy and growth targets - Public speaking engagements: Hub Forum, IAB, MS Experiences, SMX

- Develop and own the client relationship - Develop and share best practices to drive efficiency of UGC programs and adoption of the Bazaarvoice's suite of products and services - Consult with clients on marketing strategies to promote and leverage customer-generated content for their online and offline channels - Consult with clients to define key ROI measurement metrics aligned with their marketing strategy/plan - Provide partnership support, project management and tactical assistance for the execution of client marketing promotions - Advocate internally for client needs within Bazaarvoice, covering both technical, business and relationship issues

- Building relationships with Premium search media buyers, my main goal was to grow the revenue and business on a pan-regional scale for a portfolio of Enterprise EMEA customers - Drive for Results: Monthly revenue uplift from $65K to $220K to reach multi-million $ in year 1 - Impact & Influence: Collaborate with Multinational and local Sales teams (UK, FR, US, DE, IT, NL, Asia) to increase the customer base, providing local Search market information, tools and presentations to increase the revenue base - Cross-group Collaboration across Search Media Operations (SMO), Sales, Marketing and Business Development teams

- Online Search Strategy - Account Management of top Premium clients in FR and UK such as WPP, Match.com, Meetic and eSearchVision in France, MediaVest and MediaCom North in the UK - Mentoring new team members - Training the search team on tools & processes

- Customer management & support: bol.com,… - Supervising and organising the team’s work when necessary - Prioritising purchases and Supplies management: analysing top-selling albums and the market trends - Liaison with suppliers: corresponding with French music distributors - Data entry: specifying the product according to Muze standards: Artist/Title/Label/Music style … - Having produced a report that identified the need to build partnerships with music labels and distributors, I was given the opportunity to develop these relationships. It enabled me to work closely with Marketing on translating and adapting the company’s brochure to the French market

- Building partnerships with conference organisers to sponsor tradeshows and promote our services - Researching and Buying customers databases to target online and offline financial services companies - Sales support to implement and adapt the strategy previously set up with the European Marketing Director