Alexandre Droual

Senior Product Marketing Manager

1 recommandation

Salaire / Taux journalier

1 personne recommande

Toulouse, France

Freelance

À distance uniquement

Expertises

Product MarketingStratégie ProduitStratégie MarketingStratégie & ConsultingProduct ManagementStratégie de marqueCoaching

Langues

AnglaisFrançais

Recommandé par

Kevin BERIC

Lyra

Product Designer

A recommandé le 11 février 2025

À propos

Introduction

Product Marketing & PLG strategies

Liens

Expérience de travail

Expert Product Marketing Manager

Qonto

avr. 2023 - Présent

3 ans 7 mois

Paris et périphérie · Remote

Qonto is the leading European business finance solution. It simplifies everything from everyday banking and financing, to bookkeeping and spend management. Qonto energizes SMEs and freelancers so that they can achieve more. A few figures about Qonto: - Alexandre Prot and Steve Anavi launched Qonto in July 2017 - 1,400 happy Qontoers (And we're hiring more!) - 450,000 + companies are using Qonto - €622m raised with VCs and business angels including Valar, Alven, the European Investment Bank, Tencent, DST Global, Tiger Global, TCV, Alkeon, Eurazeo, KKR, Insight Partners, Exor Seeds and Gaingels.

Associate

Time for the planet

déc. 2022 - Présent

3 ans 11 mois

Lyra

juin 2020 - mai 2023

3 ans

Toulouse, France

Product Marketing Manager

sept. 2022 - mai 2023

9 mois

Toulouse, France

Go-To Market Manager

juin 2020 - août 2022

2 ans 3 mois

Toulouse, France

Conduct market and sales research & analysis prior to product launches. Strategic monitoring and recommendations to ensure that each product meets current and future needs. Actively participates in products design, from UX design to delivery of sales and marketing materials.

Marketing Director

Morning

juin 2017 - juin 2020

3 ans 1 mois

Toulouse Area, France · On-site

Morning is a company issuing means of payment and publisher of innovative payment solutions under an E-Money license in France. - Marketing strategy management for Morning (partnerships, communication, UX / UI) - Monitoring and analysis of the banking markets, fintech, payment and retail innovation (fidelity) - PR management - Strategic definition of B2C offers (payment account, card, and online money pool) - Strategic definition of B2B offers (white label, prepaid, issue of means of payment) - Marketing support of our B2B customers (marketing positioning, value proposition definition, innovation, and product evolution) - Strategic definition of the brand platform Morning and Wipliz - Marketing budget definition and management

Founder

Alice With Alex

oct. 2015 - juin 2017

1 an 9 mois

Toulouse, France

Founder of a high-end clothing brand manufactured in France aimed at urban cyclists. In charge of marketing and sales strategy as well as product development.

Deputy Director

Kidiliz Group (ex Groupe Zannier)

déc. 2013 - oct. 2015

1 an 11 mois

11000 Carcassonne, France

In charge of defining and implementing the brands marketing, sales and digital strategies in France and internationally. As deputy director, in charge of managing a team of 42 people.

Department Manager

Decathlon

oct. 2012 - déc. 2013

1 an 3 mois

Agen, France

Responsible for the exploitation account and the management of the fitness department team (6 people). In charge for the marketing and sales strategy at the local level in accordance with the global strategy of the group.

Sales assitant

Jean Paul Gaultier

janv. 2011 - juil. 2011

7 mois

Paris, France

Assistant to retail and wholesale managers. Monitoring the activities of the stores and franchises. Organization of showrooms and fashion shows. Entering and managing orders (deadlines, logistics...). Management of merchandise returns and exchanges. Customer portfolio management.


Formation

University of Borås

M2, Fashion Marketing Management

2010 - 2011

2 ans

INSEEC Grande Ecole

Master 2, International Business & Strategy

2008 - 2011

4 ans

ESARC

BTS, Commerce International

2006 - 2008

3 ans

Institut Notre Dame

Baccalauréat, Sciences et Technique du Tertiaire, Commerce

2003 - 2006

4 ans


Licences et certifications

Product-Led Growth

Délivré le : mars 2024

Certifié par Reforge

Google Ads Search Certification

Délivré le : avr. 2019

Certifié par Google

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