Alexandre Neyertz

Take pride in putting my values into my work and helping organizations (museums, schools and others) to take advantage of their tools and implementing strategies of acquisition, retention, and automatization through emailing software (Mailchimp, Wordfly, Klaviyo...). Also open for Website and E-commerce Improvement and Retention Strategy contracts to increase CLV and clean up databases for better optimization (Segmentation, retargeting, loyalty program...) Some Customers: - Hydro Quebec - National Theatre School of Canada - Natural History Museum of Los Angeles County - Holocaust Museum of Houston - Loyola University of Chicago Key tasks: - Work with clients to understand their business goals, target audience, and messaging, and develop email marketing strategies that align with their overall marketing goals - Implement Customer Journey - Perform emailing platform audit for future improvement - Analyze each client's digital landscape and business objectives. - Conduct in-depth UX and technical audits to identify pain points and areas for improvement. - Lead workshops with various stakeholders to gather their needs and define a strategic vision. - Propose website optimization scenarios

Here to dream big and put my experience, knowledge, creativity and audacity to DO big. Happily helping LG2 to create and develop outstanding human-centred digital products and experiences. Behind every experience we create – websites, consumer paths, apps, interactive installations and loyalty programs – there are some 50 magicians to make the user experience truly EXTRAORDINARY. And they design and develop it all with an intelligent, thoughtful and human-centred approach and that's where I come into play. The most important part of your business is your customer. I want to make sure we treat him in the best way he could not have even imagined...digitally speaking.

Main tasks: - Develop and execute effective email marketing campaigns for our clients using Klaviyo - Manage and execute email marketing calendars, ensuring all campaigns are delivered on time and meet quality standards. - Collaborate with cross-functional teams, including creative, copy, and account management teams, to ensure timely and effective campaign execution. Key Highlight: - SMS implementation - Strong advanced segmentation (Activity, Purchasing behavior, Age...) - Multiple automations (Sunset flow, Welcome Series, Abandannoed Cart, Abandonned Check-out...)

- Managed a multicultural team of 5 people - Organized everyday opening/closing of the activity (POS, Kitchen, Accountancy…) - Monitored and maintained inventory flowing - Analysed customer needs to adapt the product offering

- Participates in the logistical coordination of fundraising events - Built and developed analytic tools and tables - Participated in the writing of communication tools for an external audience and updated the website - Looked into new potential sponsorship following increased expectations - Participated in the design and follow-up of marketing campaigns and media plans

- Organized and monitored Supply Chain - Contracted with a local transport company to facilitate logistics - Monitored and modified planning for deliveries - Sales & After-Sales Service - Exclusive service (Yachting & Luxury Market)

- Managed Inventory, Procurement and Coordination with customers/suppliers - Designed quotations for various repairs (Engine technical knowledge) - Sales & After-Sales Service