Alix Papeloux
Senior International Business & Operations Leader
Salaire / Taux journalier
Paris, France
Freelance
Expertises
Langues
À propos
Introduction
International Business & Operations Leader with 8+ years driving strategic growth and team management. Currently Managing Director at OOTI, achieved 600+ client portfolio expansion and 30%+ inbound lead generation through strategic marketing initiatives. Specialized in P&L management, HubSpot implementation, and scaling operations across European markets.
Expérience de travail
OOTI
août 2019 - juil. 2025
6 ans
Paris, France
Managing Director
mars 2022 - juil. 2025
3 ans 5 mois
Paris, France
Strategic and financial planning, process enhancement, and budget supervision ( P&L, budget forecast, BP) Structuring of roles, recruitment, and team management Commercial oversight, customer loyalty, and portfolio expansion (+600 clients) Marketing initiatives and the generation of over 30% inbound leads
VP Sales & Marketing
août 2019 - mars 2022
2 ans 8 mois
Paris, France
Implementation of HubSpot, organization of the pipeline, and development of customer documentation. Recruitment, training, and management of sales personnel. Defining brand identity and executing campaigns (Google Ads, Meta, LinkedIn) Content creation, performance analysis (GA4), and website redesign using Webflow
Marketing Manager
OOTI.co
juil. 2019 - août 2019
2 mois
Paris Area, France
Responsable for all Marketing activities: digital marketing, social media, events, brand content, brand identity, growth hacking, graphic design and communication strategy
International Project Manager
Carambar & Co
févr. 2018 - juil. 2019
1 an 6 mois
92130 Issy-les-Moulineaux, France
Reactivation of C&Co candy and chocolate international brands in Europe: • International project manager: Strategic plan building and consumer studies • Product manager: Planning and organising of product launches (all stages: concepts, tests, P&L, product development, design, packaging, logistics, marketing & communication) • Collaboration and coordination with plants, R&D, supply, purchasing and sales. • Daily communication with European local distributors
Marketing Specialist
OOTI.coFreelance
juil. 2017 - mars 2018
9 mois
Paris Area, France
Development of the whole marketing plan: • Creation of the product launch planning ( from market research to sales) • Sales website construction and POS creation • Communication timeline conception and management
TomTom
sept. 2015 - mai 2017
1 an 9 mois
Amsterdam Area, Netherlands
Trade Marketeer
févr. 2016 - mai 2017
1 an 4 mois
Amsterdam Area, Netherlands
• Preparation of product launches schedule • Project management for the creation of new sports displays including agency selection, development, forecasting with markets, production, logistics follow-up in each region and management by category. • Trade marketing tasks: creation of POS, campaign visuals, local markets assets creations and marketing materials for events • Daily collaboration with Internal teams such as design studio, product managers, translation teams, local markets teams and external actors such as production marketing agencies.
Junior Marketing Coordinator
sept. 2015 - mars 2016
7 mois
Amsterdam Area, Netherlands
Involvement in the whole trade marketing process. Point of sales assets creation, category management, responsable for local markets, coordination from production to shipment.
Event Marketing Intern
TomTom
janv. 2015 - mai 2015
5 mois
Amsterdam Area, Netherlands
Organized and coordinated press events for product launches. Tasks included: organise travels, trade marketing assets, communication with invited journalists, PR work on the moment of the event, and any tasks required for coordination pre, during and post events.
Real Estate
SM development
janv. 2013 - mars 2013
3 mois
Paris Area, France
• On going projects assistant • Learning about different stages of operations • Database development
Internet marketing
Mazarine Digital
déc. 2011 - janv. 2012
2 mois
Paris Area, France
• Luxury brand advertising campaigns • Market analysis • Websites and mobile application design assistant
Marketing for real estate
Groupe Alain Crenn
juin 2009 - juil. 2009
2 mois
Paris, France
• Data organisation
Interior Design Intern
Sybille de Margerie - Interior Design
juin 2008 - juil. 2008
2 mois
Paris Area, France
• Experience in the whole value chain • Interaction with suppliers • Junior creative tasks (creation of projects)
Formation
Parsons School of Design - The New School
Architecture
2017 - 2017
3 mois
Regent's University London
Bachelor's degree
2011 - 2015
5 ans
Università degli studi Roma TRE
2013 - 2014
2 ans
Università degli Studi di Firenze
2013 - 2013
1 an
Buckswood school
Foundation degree
2009 - 2011
3 ans