Amaury Pupat

Marketing & Communication Manager

Salaire / Taux journalier

Paris, France

Mobilité : Bordeaux

Freelance

À distance uniquement

Expertises

Campagne de CommunicationStratégie de ContenuStratégie MarketingStratégie de marqueGrowthÉvénementiel

Langues

Français (Maternelle)Anglais

À propos

Introduction

Having fun turning creative vision into clear strategies, actionable roadmap and measurable outcomes.

Liens

Expérience de travail

Marketing, Communication & Project Lead

déc. 2023 - Présent

2 ans 11 mois

Evasion Festival (since Dec 23) Head of Marketing & Communication - Ticketing: +61% sales on 2-day passes, +79% on Sunday tickets (2025 vs 2023). - Instagram: +75% growth (11.2k → 19.7k), 1M organic views during the 2025 production. - Led global strategy: ticketing (Shotgun), social media, META ads, newsletters, media, partnerships. ••• Mutant. + Odd People (since Sept 24) Marketing & Communication manager - Collaboration with Pedro Booking (Laylow, Mézigue, Agar Agar, Oboy...) and Brice Coudert (Concrete, essaim, Weather Festival) - Ticketing : 12 events between 900 and 2500 people. - Instagram : +37% growth (6.5k → 9k) for Mutant., +54% (1.5k → 2.4k) for Odd People - Coordinating ticketing, communications and marketing campaigns. ••• A4system (Feb 24 - July 25) - Launched and built the agency’s online presence - Led communication for LB aka LABAT’s “Neverending Tour” → 3 sold-out, 5k tickets sold (Paris, Lyon, Toulouse). ••• Beton Festival + Contours Festival (Mar - Sept 24) META Ads campaigns: reduced CPC by 68% (Beton) and 58% (Contours).

Marketing Strategy Manager

Lum Network

août 2022 - déc. 2023

1 an 5 mois

Paris, France

Building Decentralized Finance apps using the Interchain Stack (Cosmos-SDK, Comet BFT, IBC) on our blockchain. - Driving marketing and content strategies, actively engaging in business development activities. - Researching, developing, and implementing product-related initiatives. - Enhancing the user experience through active involvement in UI/UX design within the team. Latest product launch: Cosmos Millions, end-April 23. - Most Engagement Projects in the Cosmos Ecosystem: May (№3), July (№4), September (№4)

Booking Agent - Producer - Social Media Manager

Chevry Agency

oct. 2020 - déc. 2021

1 an 3 mois

Paris, France

Chevry Agency is a house of artists, event production, booking and management based in Paris.
The agency accompanies it’s 15 artists (strategy, communication, co-production) for their growth in Europe and also carry the production of their tour worldwide. - Event Production Organization, promotion and operational management of events in clubs and places open to public in pandemic crisis. Productions set-up: La Machine du Moulin Rouge (sold-out, 1500 ppl.), Kilomètre25 (x2 sold-out, 2500 ppl.), Cabaret Sauvage (850 ppl.), Le Mazette (2 days, 1500 ppl.), Sacré (sold-out - 300 ppl.), Centrale93 (sold-out - 1500 ppl.) - Booking Agent Booking management for 15 emerging projects of electronic music across Europe. 30 to 50 booking monthly to deal with - Marketing Lead on growth, optimization of databases to coordinate commercial tasks, and in online ads (Facebook and Instagram) - Communication Daily monitoring of social media in order to growth notoriety at international scale. Press relations, mgmt of content for artists. 
 Instagram: community x2 in one year, +5000 followers - Livestream Creation of a Twitch’s channel to bring life to electronic music stage during pandemic crisis with a monthly show « Chevry Show » of 5h live inside Sacré Club in Paris. 6 shows done.

Marketing & Communication Manager

Vryche sur Yvette FestivalFreelance

févr. 2020 - déc. 2021

1 an 11 mois

Paris et périphérie

Vryche sur Yvette -2021 edition- was an electronic music festival organized in Gif-sur-Yvette in Essonne and welcomed more than 50 artists and 5000 festival-goers over 2 days. Comms & Marketing: - Defined and implemented a strategic communication and marketing plan, ensuring a cohesive and impactful brand message. - Supervised all graphic creation processes, from posters to social media visuals, maintaining brand consistency and visual appeal. - Management of the ticketing tool (Shotgun) - Activated targeted Facebook and Instagram ads campaigns, maximizing visibility, engagement, and attendance. - Produced press releases and fostered positive press relations with specialized media, enhancing the festival's media presence. Event production: - Stage management of one of the three stages, coordinating technical aspects, artists, and volunteers, ensuring a seamless and engaging event.

Marketing l Project Management

oct. 2020 - juil. 2021

10 mois

Paris, France

- Social Media Audit and Strategy: Conducting thorough social media audits and implementing strategic activations for impactful social media presence, ensuring a harmonized and compelling brand narrative. - Hiring Campaign: Run a hiring campaign for a communication/marketing manager for a Air Charter Brokerage company Collected 170 profiles through a targeted LinkedIn Ads campaign. Conducted 8 meetings. Identified and secured a candidate who has been in the position for +2.5 years and counting. - Website Audit and Optimization: Executing website audits encompassing user experience, feature analysis, and search engine optimizations. - Competitive Benchmark & UI/UX: Crafting a competitive benchmark, then built wireframes and features for a SaaS b2b platform

Digital Consultant

Numate

sept. 2019 - oct. 2020

1 an 2 mois

Région de Paris, France

Client: tourism sector, e-commerce - Project management: Global & daily accompaniment of the company on its digital issues - Redesign of purchase funnel: Optimize the existing purchase funnel to increase the number of online sales Key-numbers: +27% conversion rate ; -2,4s for key pages loading time ; 2 steps deleted - SEO: Follow and optimize the natural referencing of the website and its placement on search engines Key-numbers: +15% (1.2 million) SEO visits on the season ; 70% of sales coming from SEO after 18 months - Creation of a blog: Create a blog to add editorial content to the website and develop natural referencing Key-number: 7500 visits of incoming traffic in 6 months Client: Facebook for Business - Digital Diagnosis Platform: Development of a free Digital Diagnosis platform within the framework of the #SoutenonsNosTPEPME operation and deployed throughout 6 countries Key-numbers: +5000 companies have complete the diagnosis ; 100k anonymously collected data on the digital uses of companies - Event Boost With Facebook Rennes: Creation of a digital diagnostic workshop during the event: "Make a personalized inventory of your online presence" Creation of a conference "30 minutes to evaluate the quality of your digital presence and build your action plan - Digital Transformation Consultant: Creation and update of a digital diagnostic for French small businesses: "150 questions to ask yourself to evaluate the contribution of digital technology to your business »

Digital Project Manager

letmotiv

avr. 2018 - août 2019

1 an 5 mois

Lyon et périphérie

Product: Imagine and design new assets for the company 
 - Imagination of the admin back-office: features, wireframes, datavisualization - Creation of content and integration of custom demo pages for pre-sales meetings - Definition and creation of a global strategic demo for a client using the company's solution - Solution testing 
 - User tests 
 - Solution performance analysis: data extraction and reporting Project Management: Digireward being a start-up in development looking for new customers and seeking to position itself, a daily follow-up was provided Communication, Marketing: Provide marketing support to the start-up

Digital Project Manager

Sharewood

avr. 2018 - août 2019

1 an 5 mois

Région de Lyon, France

Support for more than 15 clients: Stanley Black & Decker, Facommunauté, CRR Architecture, Côte, Courir pour Elles, SACAR 1932, Lyon Flipper - Project Management Accompany agency topics for clients on a daily basis under the direction of the CEO. -Commercial Assistance in the preparation of commercial documents for the signature of new customers 
 - Design Realization of various graphic supports for the customers or internal to the agency - Communication and Marketing Develop the activity and the notoriety of the customers thanks to targeted actions of communication and/or marketing


Formation

Digital Campus Paris

M2 Expert in Digital Strategy

2019 - 2020

2 ans

Digital Campus Lyon

M1 Expert in Digital Strategy

2018 - 2019

2 ans

Digital Campus Lyon

Preparatory class "Web project management"

2017 - 2018

2 ans

Université Jean Moulin (Lyon III)

2012 - 2015

4 ans

Lycée Notre Dame des Minimes

Baccalauréat ES

2009 - 2012

4 ans

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