Amélie Achard

‣ Facilitated a user-centered approach to improve access to public employment services by gathering and analyzing user feedback. ‣ Assisted in simplifying administrative processes to enhance the user experience for job seekers and service beneficiaries. ‣ Organized and led workshops and user feedback sessions to identify pain points and co-create solutions with users. ‣ Collaborated with internal teams to ensure that the solutions developed aligned with user needs and expectations. ‣ Developed educational materials and tools to help users navigate services more easily and effectively. ‣ Conducted continuous evaluation of implemented solutions, ensuring they positively impacted the user journey and improved service accessibility.

‣ Managed the brand image across the European market, ensuring consistency across digital platforms. ‣ Designed digital campaigns, e-commerce and CRM assets to boost brand visibility and engagement. ‣ Developed wireframes, storyboards, and user flows, collaborating closely with developers. ‣ Contributed to the website redesign and conducted A/B testing to optimize conversion rates. ‣ Designed UI concepts for the Morpho Beauty app based on market trends and research.‣