Amélie Deschamps
Director, Marketing & Digital Engagement
Salary / Daily rate
Brussels, Belgium
Freelance, open to permanent contract
Languages
About me
Intro
Marketing director with 15+ years driving digital transformation and client strategy across luxury and automotive brands. Expert in developing 360° interactive strategies that deliver measurable ROI for international accounts including Audi, Porsche, and Estée Lauder. Specialized in digital marketing, team leadership, and cross-functional project management for maximum business impact.
Work experience
Director, Marketing & Digital Engagement
Empathy Lab by EPAMFreelance
Feb 2025 - Present
1 year 9 months
Brussels Metropolitan Area · Hybrid
Director, Marketing & Digital Engagement
EPAM SystemsFreelance
Apr 2023 - Present
3 years 7 months
Brussels Metropolitan Area · On-site
Skills: Analytical Skills
Company Owner
Finest-Digital AgencyFreelance
Apr 2017 - Present
9 years 7 months
Belgium · Hybrid
Skills: Creative Strategy · Digital Marketing · Digital Strategy · Digital Transformation · Budget Management · Team Leadership · Cross-functional Team Leadership · Customer Relationship Management (CRM)
Emakina
Apr 2011 - Present
15 years 7 months
Brussels Metropolitan Area
Business Director
Feb 2018 - Present
8 years 9 months
Brussels Metropolitan Area
Skills: Analytical Skills
International Key Account Director
Jan 2016 - Mar 2018
2 years 3 months
Emakina
Skills: Analytical Skills
International Senior Key Account Manager
Jan 2014 - Jan 2016
2 years 1 month
Manage strategic & commercial relationship for Key International accounts. (Turnover: 2.500K) Responsibilities: - Senior International Account Management - Manage client portfolio - Produce service offer - Define global communication strategy - 360° Interactive Strategy (from SEA to final sales KPI conversion) - Initiate creative concept creation - Recommend on product positioning - Manage and coach team - Elaborate business case for ROI measurement and define KPI Clients - Major International Account under NDA (main markets: Russia, Gulf Cooperation Council, France, Head Office) - Audi Belgium - Porsche Belgium - Estée Lauder Benelux - Estée Lauder EMEA
Senior Account Manager
Apr 2011 - Jan 2014
2 years 10 months
Brussels Metropolitan Area
Manage strategic & commercial relationship for Key Accounts. (Turnover: > 1.200K) Responsibilities: - Senior Account Management - Manage client portfolio - Produce service offer - Define global communication strategy - Initiate creative concept creation - Recommend on product positioning - Manage and coach team - Elaborate business case for ROI measurement and define KPI Clients: - Major International Account under NDA (main markets: France, Head Office) Audi Belgium - Porsche Belgium - Skoda Belgium - Estée Lauder Benelux - Estée Lauder EMEA
Client Manager
Digitas Belgium
Jul 2008 - May 2011
2 years 11 months
Brussels Metropolitan Area
- Account Management: Management of a key client of the agency, Business development, strategic & financial responsibilities. - Advanced Project management: strategic projects: IT, Design, New digital media,... Global Functional & Technical analysis, project planning & budget management, general lead & coordination. - Team Management: responsible of a team of Project Managers. - Clients portfolio: Touring (Key Account) – Bel Belgium. - Projects portefolio: Consultancy, conception, development & implementation of a new visual & brand identity & positioning, promotional campaigns, advanced technical projects (Content Management System update, CRM flow,..), E-marketing (CRM, communication campaigns,...), transactionnal (webshop), CGI, video clips (storyboarding, shooting, editing, implémentation), New device (iPhone), Social media (Facebook apps, Twitter, Blogging,...), Affiliate campaign, WA, SEA, SEO.
Account Manager - Media buyer and planner
Citobi
Apr 2006 - Jul 2008
2 years 4 months
- Account Management : quotes, concept proposals, briefings, debriefings, budget management, prospection & client development. - Consulting : elaboration of interactive communication strategies, reporting & ROI analysis, setup of KPIs & benchmarking. - Project management : briefing to the creative team, project planning & follow-up, team leader & coordinator. - Media buying & planning : elaboration of media strategies, SEO & SEA strategies, negociation with suppliers, planning, reporting & ROI analysis of the campaign. - Client portfolio : Brico, RTBF, Kia Motors Belgium, Kia Motors France, Candia, Sanofi-Aventis,…
Account Manager
Peak PR
Sep 2005 - Mar 2006
7 months
- Account Management : single point of contact for clients, quotes, concept proposals, briefings, debriefings - Project Management : media contact, press release and press kit copywritting, setup of press conference events, press trips,… - Strategic consultancy in communication : PR strategies - Prospection - Client portfolio : Léonidas, Quick, Cover Girl, Association vinicole « Entre-deux-Mers ».
Advertising Manager
Carrefour Belgium
May 2005 - Aug 2005
4 months
Education
Prince2 Foundation
Project Management
2010 - 2010
1 month
Université catholique de Louvain
European Master in Business & Administration
2003 - 2004
1 year 1 month
Université catholique de Louvain
Communication degree
1998 - 2003
5 years 1 month