Amine Sebti

- Designed and implemented SOX-compliant internal control frameworks tailored to the unique requirements of the media and advertising industry. - Conducted risk assessments on financial and operational processes, identifying key controls to mitigate risks associated with media transactions. - Developed financial process documentation, ensuring adherence to SOX regulations and alignment with corporate governance standards. - Monitored and tested controls over revenue recognition, media buying, and campaign budgeting to ensure financial reporting accuracy. - Provided strategic insights to divisional leadership on improving control processes, enhancing transparency in financial and operational workflows. - Coordinated with external auditors and internal stakeholders to facilitate seamless audit processes and compliance reviews.

- Conducted comprehensive audits of financial statements and processes across 30 subsidiaries, ensuring compliance with accounting standards. - Reviewed and assessed internal controls over financial reporting, identifying areas for improvement. - Evaluated the accuracy and completeness of supplier invoices and contracts, ensuring proper accounting treatment. - Monitored reconciliation processes, including accounts payable and receivable, to ensure timely and accurate reporting. - Prepared detailed audit reports with actionable recommendations to enhance operational efficiency and financial integrity.

- Conducted financial audits to ensure compliance with budgeting and financial regulations across ticketing, sponsorship, and merchandising departments. - Developed and implemented financial control processes for matchday operations, including ticket sales, hospitality, and vendor management. - Analyzed sponsorship agreements and merchandising contracts to optimize revenue streams and ensure compliance with financial policies. - Collaborated with cross-functional teams to improve operational workflows, reducing errors and enhancing efficiency in ticketing and merchandising systems. - Monitored financial performance against budgets, providing detailed reports to senior management and recommending cost optimization strategies. - Designed a streamlined system for tracking and auditing service providers’ accreditations on matchdays, ensuring operational readiness.

Program Development - Conceptualized and established a student-athlete scholarship program to support athletes in pursuing their education while excelling in sports. - Designed and executed a national communication campaign to attract high-potential student-athletes, significantly boosting program visibility and enrollment. Team Formation and Leadership - Created and structured sports teams across key disciplines, including Football, Basketball, and Athletics. - Provided strategic oversight for team development, ensuring alignment with institutional goals and athlete potential. Marketing and Branding - Developed and implemented a comprehensive marketing strategy focused on branding and partnership development to enhance program recognition. - Built collaborations with key stakeholders to elevate the program’s profile regionally and nationally. Competitive Success - Organized and led participation in 10 national tournaments, securing 8 championship titles, positioning the university as a leader in sports excellence. - Head Coach of the basketball team, responsible for training, tactical planning, and fostering a winning culture, resulting in multiple championship victories.