Anaïs Pierre

People & Business Transformation | Consulting | Design Thinking | Trilingual (EN/FR/ES)

Salaire / Taux journalier

Paris, France

Freelance

Expertises

Design ThinkingConduite du changementTransformation digitaleStratégie ProduitStratégie MarketingStratégie de marqueStratégie SalesMarketing OpsBusiness DevelopmentGo-to-marketBrandingCoaching

Langues

Anglais (Courant)Espagnol (Courant)

À propos

Introduction

Why did I create the business consulting firm "Together We Move" ? Because, I believe in the potential of individuals and how much further we are able to progress when working together, by matching talents and profiles. To boost and achieve any strategic projects or programs in your company, it is not only about implementing techniques or methodologies (project management, innovation, marketing, business model) but also about understanding people : their feelings and passions (change management, communication and recognising their unique needs, environment and ambition). "Together We Move" helps you to boost your strategic projects by assessing your environment, proposing the ideal solutions with your clients and implementing them with your teams. *Please call us to discuss how we can help you*

Liens

Expérience de travail

CEO TWM | Business Strategy Consultant | Coach Design Thinking

Together we moveFreelance

févr. 2019 - Présent

7 ans 9 mois

Région de Paris, France

Clients Comex : - Google Ateliers Numériques, - Sericyne & Dior, - The Green Data, - La Voix du Nord, - Kiabi, - BPI France

Digital transformation & Innovation senior consultant

weave

mars 2015 - mars 2019

4 ans 1 mois

Région de Paris, France

Consultant in strategy for : > SNCF Réseau (1,5 year): Marketing & Change management > Société Générale (6 months) : Agile & Change management > La Banque Postale (6 months) : Innovation coach & Product strategist > Fullcloud (6 months) : Business model & Marketing/Sales > EDF (1 year) : Innovation coach & Change management

Junior Project Manager - Flying Blue, AIR FRANCE and KLM loyalty programme

Air France - KLM

sept. 2013 - déc. 2014

1 an 4 mois

> Creation, coordination and optimization of the Flying Blue worldwide and local Newsletters : e-Newsletters 7 000 000 emails / 6 editions per year (translated into 12 languages) and printed Newsletters/ 120 000 copies (20 pages) / 4 editions per year >Implementation and spread the editorial, branding and e-commerce strategy per loyalty scales (segmentation tagets/contents/offers) using the right ON& OFFline medias. >Creation and update of contents and products in flyingblue.com monitoring of web analytics (Google Analytics) : 450 000 visitors per month >Drafting, implementation and leading the two Flying Blue key advertising campaigns and social media strategies, analysis of the results (ROI) and project optimization for the next campaigns: - Sleep For Miles in partnership with American Express: TOP COM PRIZE 2014 - Mr Miles: more than 850 000 visitors during the campaign (15 days).

Junior Project Manager - External Communication Department- SNCF VOYAGES

SNCF

sept. 2012 - août 2013

1 an

La Défense- Paris

Creation, launch and analysis 360° advertising campaigns to promote the corporate image "TGV" and boost its sales. Prizes : > EFFIE France Argent - "Passez une tête à Bruxelles" European campaign > The New York Festivals - "Passez une tête à Bruxelles" European campaign > Cristal Festival - Emerald & Sapphire - "Passez une tête à Bruxelles" European campaign


Formation

ITIL® Foundation Certificate in IT Service Management

2016 - 2016

1 an

MBS School of Business

MASTER’S DEGREE, MANAGEMENT BUSINESS SCHOOL

2010 - 2014

5 ans

Tecnológico de Monterrey

Master's degree, in International Business, Sales & Marketing

2011 - 2012

2 ans

Lycée dessaignes Prépa HEC

Bac+2, PREPARATORY CLASSES

2008 - 2010

3 ans

2-year intensive program (Economic, Commercial and Scientific classes) preparing nationwide competitive exams to enter international business schools

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